Template:Short description {{#invoke:Other people|otherPeople}} Template:BLP sources Template:Use mdy dates Template:Infobox person Geoffrey Moore (born 1946) is an American organizational theorist, management consultant and author,<ref>"The Future Of Enterprise IT: An Interview With Geoffrey Moore" Cesar Orosco, Forbes, 17 March 2015. Accessed 30 August 2017</ref> known for his work Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers.<ref name="forbes-schwabel">"Geoffrey Moore: Why Crossing The Chasm Is Still Relevant" Dan Schawbel, Forbes, 17 December 2013. Accessed 30 August 2017</ref>

BiographyEdit

Moore received a bachelor's degree in American literature from Stanford University (1967) and a doctorate in English literature from the University of Washington (1974).<ref name="cg-profile" /><ref>08/25/97 Geoffrey A. Moore-Marketing consultant and author. Bloomberg Businessweek </ref>

Moore began his professional life as an English professor at Olivet College in Michigan, before moving his family to California, where he took a job as a corporate trainer<ref name="forbes-schwabel" /> and executive assistant at a technology company.

Prior to working with the McKenna Group, Moore was a sales and marketing executive at Rand Information Systems, Enhansys, and Mitem.<ref name="cg-profile">"Geoffrey A. Moore Template:Webarchive" Chasm Group. Accessed 30 August 2017</ref> He heads his own consulting firm, Geoffrey Moore Consulting,<ref name="geoffreyamoore.com">http://www.geoffreyamoore.com/bio-geoffrey-moore/. Geoffrey Moore</ref> and is a venture partner with Mohr Davidow Ventures and Wildcat Venture Partners as well as managing director at Geoffrey Moore Consulting.<ref name="geoffreyamoore.com"/>

BooksEdit

  • Crossing the Chasm: Marketing and Selling High-tech Products to Mainstream Customers (1991, revised 1999 and 2014). Template:ISBN
  • Inside the Tornado: Marketing Strategies from Silicon Valley's Cutting Edge (1995). Template:ISBN.
    • Inside the Tornado: Strategies for Developing, Leveraging, and Surviving Hypergrowth Markets (2004). Revised edition. Template:ISBN
  • The Gorilla Game: An Investor's Guide to Picking Winners in High Technology (with Paul Johnson and Tom Kippola, 1998). Template:ISBN.
    • The Gorilla Game : Picking Winners in High Technology (1999). Revised edition. Template:ISBN.
  • Living on the Fault Line : Managing for Shareholder Value in the Age of the Internet (2000). Template:ISBN.
    • Living on the Fault Line, Revised Edition: Managing for Shareholder Value in Any Economy (2002). Revised edition. Template:ISBN.
  • Dealing with Darwin: How Great Companies Innovate at Every Phase of Their Evolution (2005). Template:ISBN.
  • Escape Velocity: Free Your Company's Future from the Pull of the Past (2011). Template:ISBN.
  • Zone to Win: Organizing to Compete in an Age of Disruption (2015). Template:ISBN.
  • The Infinite Staircase: What the Universe Tells Us About Life, Ethics, and Mortality (2021). Template:ISBN.

ReferencesEdit

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External linksEdit

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