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{{short description|British television game show (1978β1988)}} {{other uses}} {{More citations needed|date=May 2014}} {{Use dmy dates|date=September 2020}} {{Infobox television | image = 3-2-1 title card.jpg |caption=The original title card, used from 1978β83. | based_on = {{based on|''[[Un, dos, tres... responda otra vez]]''|[[Narciso IbÑñez Serrador]]}} | presenter = [[Ted Rogers (comedian)|Ted Rogers]] | starring = {{Plainlist| * '''Booby Prize'''<br />Dusty Bin<br />'''Comedy regulars:'''<br />[[Debbie Arnold]]<br />[[Felix Bowness]] * [[Duggie Brown]] * [[Bernie Clifton]] * [[Chris Emmett]] * David Ismay * Mike Newman * [[George Roper]] * '''Hostesses:''' * Mireille Allonville * Fiona Curzon * Karan David * [[Annie St John|Annie St. John]] * Jenny Layland * Lynda Lee Lewis * [[Dougie Squires|Wei Wei Wong]] * [[Caroline Munro]] * Karen Palmer * Gail Playfair * Libby Roberts * Patsy Ann Scott * Alison Temple-Savage * [[Caroline Cossey|Tula]] }} | voices = {{Plainlist| * Anthony Schaeffer <small>(1984-5)</small> * John Benson <small>(1986-7)</small> }} | country = United Kingdom | language = English | num_series = 10 | num_episodes = 141 <small>(inc. 12 specials)</small> | runtime = 60 minutes (inc. adverts) | company = [[ITV Yorkshire|Yorkshire Television]] | network = [[ITV1|ITV]] | first_aired = {{Start date|1978|07|29|df=yes}} | last_aired = {{End date|1988|12|24|df=yes}} }} '''''3β2β1''''' is a British [[game show]] that made by [[ITV Yorkshire|Yorkshire Television]] for [[ITV1|ITV]]. It ran for ten years, from 29 July 1978 to 24 December 1988, with [[Ted Rogers (comedian)|Ted Rogers]] as the host. It was based on a Spanish game show called ''[[Un, dos, tres... responda otra vez]]'' and was a trio of three shows in one: a quiz, variety and a game show. The show was a huge success, consistently pulling in large ratings. The first series, though intended as a summer filler, attracted up to 16.5 million viewers and subsequent years never peaked below 12 million. The show occupied a Saturday early evening slot for most of its run. The final Christmas special, broadcast on 24 December 1988, attracted 12.5 million viewers, but an eleventh series was not commissioned. Ted Rogers claimed in an April 1996 interview that "The Oxbridge lot got control of TV and they didn't really want it. It was too downmarket for them. We were still getting 12 million viewers when they took it off after ten years. These days if a show gets nine million everyone does a lap of honour."
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