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LiveRamp
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{{Short description|San Francisco-based SaaS company offers data connectivity platform}} {{About|the former company known as Acxiom Corporation|the former Acxiom Marketing Services division of Acxiom Corporation|Acxiom}} {{Infobox company | name = LiveRamp Holdings, Inc. | logo = LiveRamp-logo.png | former_name = Acxiom Holdings, Inc. | type = [[Public company]] | traded_as = {{ubl|{{NYSE|RAMP}}|[[List of S&P 600 companies|S&P 600]] component}} | industry = Data connectivity,<ref name=monsters>{{cite web|url=https://www.admonsters.com/intensely-investigating-identity-issues-liveramp-webinar/ |title=Intensely Investigating Identity Issues |website=AdMonsters |date=2020-05-14 |accessdate=2020-08-04}}</ref> [[Data onboarding]], [[Identity resolution]] | founded = {{Start date and age|2011}} in [[San Francisco, CA]], U.S. | hq_location = {{nowrap|[[San Francisco, California]], U.S.}} | key_people = Scott Howe, CEO<ref>{{cite web|url=https://www.adexchanger.com/adexchanger-talks/social-distancing-with-friends-liveramp-ceo-scott-howe/ |title=Social Distancing With Friends: LiveRamp CEO Scott Howe |website=AdExchanger |date=2018-04-08 |accessdate=2020-08-05}}</ref> <br />Warren Jenson,<br />CFO<br />[[Auren Hoffman]], Co-Founder<br />[[Travis May]], Co-Founder | products = ATS, IdentityLink, Safe Haven, Privacy Manager | revenue = {{US$|617 million|link=yes}} (2020)<ref>{{Cite web|url=https://www.forbes.com/companies/liveramp-holdings/?sh=52eda5943ad3|title = LiveRamp Holdings (RAMP)| website=[[Forbes]] }}</ref> | num_employees = 3,380<ref>{{Cite web|url=https://www.forbes.com/companies/liveramp-holdings/?sh=52eda5943ad3|title = LiveRamp Holdings (RAMP)| website=[[Forbes]] }}</ref> | website = [http://www.liveramp.com/ Official website] }} '''LiveRamp Holdings, Inc.''' (commonly '''LiveRamp'''), is a US [[SaaS]] company that offers a data connectivity platform whose services include [[data onboarding]], the transfer of offline data online for marketing purposes.<ref name=adexchanger1>{{cite web|url=https://adexchanger.com/ad-exchange-news/friday-05182018/ |title=Acxiom Is Shopping LiveRamp; YouTube Evolves Revenue Model |website=adexchanger.com |date=2018-05-18 |accessdate=2018-05-18}}</ref> The company now known as LiveRamp was created from the combination of Acxiom (founded in 1969) and a company it acquired named LiveRamp in 2014.<ref>{{cite web|url=http://adage.com/article/datadriven-marketing/acxiom-buys-liveramp-offline-online-data-capability/293212/ |title=Acxiom Acquires LiveRamp to Boost Offline-to-Online Data Capability|website=adage.com |date=2014-05-14 |accessdate=2018-05-09}}</ref> The company eventually took the LiveRamp name, after spinning off the [[Acxiom]] Marketing Services (AMS) division to global advertising network [[Interpublic Group of Companies]].<ref name=mrweb1>{{cite web|url= http://www.mrweb.com/drno/news26864.htm|title=IPG Confirms $2.3 Billion Deal to Acquire Data Marketing Company Acxiom |website=mrweb.com |date=2018-09-21 |accessdate=2019-02-05}}</ref> The company has offices in the United States, Europe, Australia, and Asia.
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