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Press kit
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{{Short description|Set of promotional materials given to the media}} {{pp-semi-indef}} [[File:Press kit photo by New Yorker Film, 1982. Photo by Nancy Wong.jpg|thumb|Press kit photo showing Marc Hayashi and Wood Moy on location in San Francisco's ''Chan Is Missing'', a film by Wayne Wang, 1981.]] A '''press kit''', often referred to as a '''media kit''' in business environments, is a pre-packaged set of promotional materials that provide information about a person, company, organization or cause and which is distributed to members of the [[Mass media|media]] for [[promotion (marketing)|promotional]] use. Press kits are often distributed to announce a release or for a [[news conference]].
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