Editing Prosumer (section)

{{Short description|Person who consumes and produces a product}}
{{hatnote|This article is about consumers who also produce. The term may also refer to [[wikt:prosumer#Etymology 2|prosumer equipment]].}}
{{more citations needed|date=February 2023}}
A '''prosumer''' is an individual who both [[Consumption (economics)|consumes]] and [[Production (economics)|produces]]. The term is a [[portmanteau]] of the words ''[[production (economics)|producer]]'' and ''[[consumer]]''. Research has identified six types of prosumers: DIY prosumers, self-service prosumers, customizing prosumers, collaborative prosumers, monetised prosumers, and economic prosumers.<ref name=":0">{{Cite journal|last1=Lang|first1=Bodo|last2=Dolan|first2=Rebecca|last3=Kemper|first3=Joya|last4=Northey|first4=Gavin|date=2020-01-01|title=Prosumers in times of crisis: definition, archetypes and implications|url=https://doi.org/10.1108/JOSM-05-2020-0155|journal=Journal of Service Management|volume=32 |issue=2 |pages=176–189 |doi=10.1108/JOSM-05-2020-0155|hdl=10092/104713 |s2cid=225379767 |issn=1757-5818|hdl-access=free}}</ref>

The terms ''prosumer'' and ''prosumption'' were coined in 1980 by [[Alvin Toffler]], an American [[futurist]], and were widely used by many technology writers of the time. Technological breakthroughs and a rise in user participation blurs the line between production and consumption activities, with the consumer becoming a prosumer.