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==Airlines== {{see also|Business class airline}} ===History=== Airlines began separating full-fare and discounted economy-class passengers in the late 1970s. In 1976, [[KLM]] introduced a Full Fare Facilities (FFF) service for its full fare economy-class passengers, which allowed them to sit at the front of the economy cabin immediately behind first class, and this concept was quickly copied by several other airlines including [[Air Canada]].<ref name="finpost">{{cite web|url=https://news.google.com/newspapers?id=FGM_AAAAIBAJ&pg=3911,2956115|title=Why airlines are wooing the business high-fliers|website=news.google.com}}</ref> Both [[United Airlines]] and [[Trans World Airlines]] experimented with a similar three-class concept in 1978, but abandoned it due to negative reactions from discount economy-class travelers who felt that amenities were being taken away from them.<ref>{{cite web|url=https://news.google.com/newspapers?id=3U1SAAAAIBAJ&pg=5550,2787679|title='Three-class' air service is scrubbed by TWA|website=news.google.com}}</ref> United also cited the difficulty of tracking which passengers should be seated in which section of the economy cabin on connecting flights.<ref>https://news.google.com/newspapers?id=ZtoiAAAAIBAJ&sjid=z8wFAAAAIBAJ&pg=1263%2C913435 {{Dead link|date=February 2022}}</ref> [[American Airlines]] also began separating full-fare economy passengers from discounted economy passengers in 1978, and offered open middle seats for full-fare passengers.<ref>{{cite web|url=https://news.google.com/newspapers?id=aH9IAAAAIBAJ&pg=7067,2493773|title='FULL-FARE' Passengers to Get Better Service on Airliners|website=news.google.com|access-date=2018-11-26|archive-url=https://web.archive.org/web/20160707055526/https://news.google.com/newspapers?id=aH9IAAAAIBAJ&sjid=NG0DAAAAIBAJ&pg=7067%2C2493773|archive-date=2016-07-07|url-status=live}}</ref> Around this time, there was speculation in the airline industry that [[supersonic aircraft]] would corner the market for the highest-paying premium passengers, and that a three-class market would emerge consisting of supersonic first class and subsonic business and economy classes.<ref name="finpost" /> In 1977, [[El Al]] announced plans to reconfigure its aircraft with a small first class cabin and larger business-class cabin on the assumption that most transatlantic first class passengers would shift their business to the [[Concorde]].<ref>{{cite news |last=Williams |first=Winston |url=https://select.nytimes.com/gst/abstract.html?res=FB0F17FF355B167493CAA81783D85F438785F9 |title=El Al Sees Financial Drain Resulting From Fare Cuts β El Al Expecting Reduced Fares To Cause Severe Financial Drain β Article β NYTimes.com |publisher=Select.nytimes.com |date=1977-08-18 |access-date=2012-03-29 |archive-url=https://web.archive.org/web/20121106140258/http://select.nytimes.com/gst/abstract.html?res=FB0F17FF355B167493CAA81783D85F438785F9 |archive-date=2012-11-06 |url-status=live }}</ref> [[British Airways]] introduced "Club World", a separate premium cabin with numerous amenities, in October 1978 under CEO [[Colin Marshall]] as a means of further distinguishing full-fare business travelers from tourists flying on discounted fares.<ref name="petzinger">{{cite book |last= Petzinger |first= Thomas |title= Hard Landing: The Epic Contest For Power and Profits That Plunged the Airlines into Chaos |publisher= [[Random House]] |year= 1996 |isbn= 978-0-307-77449-1}}</ref> [[Pan Am]] announced that it would introduce "Clipper Class" in July 1978,<ref>{{cite news |url=https://pqasb.pqarchiver.com/djreprints/access/108181970.html?dids=108181970:108181970&FMT=ABS&FMTS=ABS:AI&type=historic&date=Jul+27%2C+1978&author=&pub=Wall+Street+Journal&desc=Pan+Am+Profit+Hit+High+in+2nd+Quarter%3B+Revenue+Rose+16%25&pqatl=google |title=Pan Am Profit Hit High in 2nd Quarter; Revenue Rose 16% |publisher=Pqasb.pqarchiver.com |date=1978-07-27 |access-date=2012-03-29 |archive-url=https://web.archive.org/web/20121106110241/http://pqasb.pqarchiver.com/djreprints/access/108181970.html?dids=108181970:108181970&FMT=ABS&FMTS=ABS:AI&type=historic&date=Jul+27,+1978&author=&pub=Wall+Street+Journal&desc=Pan+Am+Profit+Hit+High+in+2nd+Quarter%3B+Revenue+Rose+16%&pqatl=google |archive-date=2012-11-06 |url-status=dead }}</ref> and both [[Air France]] and Pan Am introduced business class in November 1978.<ref>{{cite web |url=http://www.flightglobal.com/pdfarchive/view/1983/1983%20-%201806.html |title=air france | 1983 | 1806 | Flight Archive |publisher=Flightglobal.com |date=1983-10-01 |access-date=2012-03-29 |archive-url=https://web.archive.org/web/20120130063222/http://www.flightglobal.com/pdfarchive/view/1983/1983%20-%201806.html |archive-date=2012-01-30 |url-status=live }}</ref> [[Qantas]] claims to have launched the world's first Business Class in 1979.<ref>{{cite web |url=http://www.qantas.com.au/travel/airlines/history-boeing/global/en |title=Boeing Aircraft Take Qantas Further |publisher=Qantas.com.au |access-date=2012-03-29 |archive-url=https://web.archive.org/web/20121005065817/http://www.qantas.com.au/travel/airlines/history-boeing/global/en |archive-date=2012-10-05 |url-status=live }}</ref> On November 1, 1981, [[Scandinavian Airlines System]] introduced EuroClass with a separate cabin, dedicated [[Airport check-in|check-in]] counters and lounges for full-fare passengers. Simultaneously, first class disappeared from their European fleet.
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