Editing Conceptual blending (section)

==History==
The development of this theory began in 1993 and a representative early formulation is found in the online article "Conceptual Integration and Formal Expression".<ref>{{Cite web |last1=Turner |first1=Mark |last2=Fauconnier |first2=Gilles |date=1995 |title=Conceptual Integration and Formal Expression |url=http://zakros.ucsd.edu/~trohrer/metaphor/turner.htm |archive-url=https://web.archive.org/web/20060516203828/http://zakros.ucsd.edu/~trohrer/metaphor/turner.htm |archive-date=2006-05-16 |website=[[University of California San Diego]]}}</ref> Turner and Fauconnier cite [[Arthur Koestler]]'s 1964 book ''[[The Act of Creation]]'' as an early forerunner of conceptual blending: Koestler had identified a common pattern in creative achievements in the arts, sciences and humor that he had termed "[[bisociation]] of matrices."<ref>{{Cite book |last1=Turner |first1=Mark |title=The Way We Think. Conceptual Blending and the Mind's Hidden Complexities |last2=Fauconnier |first2=Gilles |date=2002 |publisher=Basic Books |location=New York |pages=37}}</ref>  A newer version of blending theory, with somewhat different terminology, was presented in Turner and Fauconnier's 2002 book, ''The Way We Think''.<ref>{{Cite book |last1=Fauconnier |first1=Gilles |title=The Way We Think: Conceptual Blending and the Mind's Hidden Complexities |last2=Turner |first2=Mark |date=2008 |publisher=Basic Books}}</ref>  Conceptual blending, in the Fauconnier and Turner formulation, is one of the theoretical tools used in [[George Lakoff]] and [[Rafael E. Núñez|Rafael Núñez]]'s ''[[Where Mathematics Comes From]]'', in which the authors assert that "understanding mathematics requires the mastering of extensive networks of metaphorical blends."<ref>{{cite book |last1=Lakoff |first1=George |url=https://archive.org/details/wheremathematics00lako |title=Where Mathematics Comes From |last2=Núñez |first2=Rafael |publisher=Basic Books |year=2003 |isbn=9780465037704 |page=48 |url-access=registration |via=[[Archive.org]]}}</ref>