Editing Eclipse (cigarette) (section)

==History==
[[File:Eclipse Menthol B8.jpg|thumb|right|200px|Eclipse Menthol carton and pack, photographed in 2018]]
Revo is essentially the same as Eclipse, but with a different appearance.<ref name=Lindenberg2014>{{cite news|url=http://www.cspnet.com/category-news/tobacco/articles/new-reynolds-american-cigarette-heats-rather-burns|title=New Reynolds American Cigarette Heats Rather Than Burns|author=Greg Lindenberg|publisher=CSP Daily News|date=17 November 2014}}</ref> It primarily heated tobacco instead of burning it.<ref name=Lindenberg2014/> The price was close to a premium pack of traditional cigarettes.<ref name=Lindenberg2014/> Eclipse continues to be available in limited supply, as of 2014.<ref name=Felberbaum2014>{{cite news|url=https://globalnews.ca/news/1420167/on-wings-of-e-cigarettes-company-to-sell-product-that-heats-tobacco/|title=On wings of e-cigarettes, company to sell product that heats tobacco|author=Michael Felberbaum|publisher=[[Global News]]|agency=[[Associated Press]]|date=27 June 2014}}</ref>

In July 2015 the CEO of Reynolds said they "planned to discontinue its heat-not-burn cigarette Revo, which it began testing in [[Wisconsin]] in February.<ref name=Tripp2015/> She said consumer adoption rates failed to meet expectations."<ref name=Tripp2015>{{cite web|url=https://www.wsj.com/articles/reynolds-american-lifts-earnings-outlook-1438083606|title=Reynolds American Raises Its Earnings Outlook|last=Tripp|first=Mickle|date=28 July 2015|publisher=Wall Street Journal|access-date=22 August 2015}}</ref>