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FoxTrax
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==History== In 1994, Fox won a contract to broadcast NHL games in the [[United States]]. [[David Hill (producer)|David Hill]], the head of [[Fox Sports]] at the time, believed that if viewers could easily follow the puck, the game would seem less confusing to newcomers, and hence become more appealing to a broader audience. Hill pitched the idea to [[Rupert Murdoch]], who approved the development of FoxTrax under electrical engineer Stan Honey.<ref>{{cite web |url=http://ethw.org/Tracking_the_Ice_Hockey_Puck_-_FoxTrax_(Glow_Puck) |title=Tracking the Ice Hockey Puck - FoxTrax (Glow Puck) |work=Engineering and Technology History Wiki |date=6 January 2015 |access-date=2016-01-26}}</ref> The FoxTrax puck was first used during the [[46th National Hockey League All-Star Game|1996 NHL All-Star Game]]. It was last used during the first game of the [[1998 Stanley Cup Finals]]. Fox was scheduled to televise Games 5 and 7, but the series ended in four games. In August 1998, the NHL broadcast rights went to [[The NHL on ABC|ABC]], and FoxTrax was not brought back for the [[1998β99 NHL season|final season]]. Fox has since used "FoxTrax" as a branding for other on-screen tracking graphics in other sports properties, such as a virtual [[strike zone]] during baseball games, and statistics displays during NASCAR events. They are related to the puck in name only.
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