Open main menu
Home
Random
Recent changes
Special pages
Community portal
Preferences
About Wikipedia
Disclaimers
Incubator escapee wiki
Search
User menu
Talk
Dark mode
Contributions
Create account
Log in
Editing
Pot Noodle
(section)
Warning:
You are not logged in. Your IP address will be publicly visible if you make any edits. If you
log in
or
create an account
, your edits will be attributed to your username, along with other benefits.
Anti-spam check. Do
not
fill this in!
==History== Instant noodles were originally invented in 1958 by [[Momofuku Ando]], and ''[[Cup Noodle]]s'' developed by his company [[Nissin Food Products]] in 1971. [[Golden Wonder]] launched the Pot Noodle brand in the [[United Kingdom]] in 1977.<ref>{{cite web |last=Elkins |first=Ruth |url=https://www.independent.co.uk/news/world/asia/mr-pot-noodle-dies-aged-96-431099.html |title=Mr Pot Noodle dies, aged 96 | Asia | News |work=The Independent |date=2007-01-07 |access-date=2015-12-11 |archive-date=2012-01-08 |archive-url=https://web.archive.org/web/20120108165221/http://www.independent.co.uk/news/world/asia/mr-pot-noodle-dies-aged-96-431099.html |url-status=live }}</ref> In July 1995, [[Best Foods]], which produces [[Hellmanns]] [[mayonnaise]], paid then owner [[Dalgety plc]] $280 million for its Golden Wonder Pot Noodle instant hot snacks manufacturing business.<ref>{{cite web|url=http://www.fundinguniverse.com/company-histories/Bestfoods-Company-History.html|title=Bestfoods -- Company History|work=fundinguniverse.com|access-date=3 July 2008|archive-date=16 March 2012|archive-url=https://web.archive.org/web/20120316043217/http://www.fundinguniverse.com/company-histories/Bestfoods-Company-History.html|url-status=live}}</ref> Bestfoods, known as CPC international before 1997, was itself acquired by [[Unilever]] in June 2000.<ref>{{Cite news|url=https://www.wsj.com/articles/SB877046902651289000|title=CPC International Changes Company's Name to Bestfoods|last=Journal|first=Elizabeth Jensen Staff Reporter of The Wall Street|date=1997-10-17|newspaper=Wall Street Journal|issn=0099-9660|access-date=2016-09-07|archive-date=2018-11-20|archive-url=https://web.archive.org/web/20181120105459/https://www.wsj.com/articles/SB877046902651289000|url-status=live}}</ref> Unilever kept the Pot Noodle brand and its sole production factory, after it sold the rest of the Golden Wonder business in January 2006 to [[Tayto (Northern Ireland)|Tayto]]. In the same year, Unilever relaunched the brand, introduced three new varieties and reduced salt levels by 50 per cent.<ref>{{Cite journal |date=25 August 2007 |title=Pots push health agenda: Pot Noodle and its competitors have made a concerted move away from the cheap and cheerful student image of old towards a healthier, more wholesome message |journal=[[The Grocer]] |volume=230 |issue=7819 |page=46 |via=[[Gale (publisher)|Gale]] General OneFile}}</ref> Golden Wonder later established another line of pot noodles called ''[[The Nation's Noodle]]'' (renamed ''Noodle Pot'' in 2016) in direct competition with their former brand.<ref>{{cite web |last=Kemp |first=Ed |url=http://www.marketingmagazine.co.uk/news/922848/Golden-Wonder-Pot-Noodle-The-Nations-Noodle/ |title=Golden Wonder to take on Pot Noodle with 'The Nation's Noodle' |publisher=Marketing Magazine |date=2009-07-24 |access-date=2015-12-11 |archive-date=2012-03-14 |archive-url=https://web.archive.org/web/20120314052134/http://www.marketingmagazine.co.uk/news/922848/Golden-Wonder-Pot-Noodle-The-Nations-Noodle/ |url-status=live }}</ref>
Edit summary
(Briefly describe your changes)
By publishing changes, you agree to the
Terms of Use
, and you irrevocably agree to release your contribution under the
CC BY-SA 4.0 License
and the
GFDL
. You agree that a hyperlink or URL is sufficient attribution under the Creative Commons license.
Cancel
Editing help
(opens in new window)