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== Background == Propellerhead Software was founded in 1994 by Ernst Nathorst-Böös, Pelle Jubel and Marcus Zetterquist and launched with [[ReCycle]]. They became popular in 1996 after releasing the [[ReBirth RB-338]], described by [[MusicRadar]] in February 2011 as "one of the most important virtual instruments in the history of electronic music". By the late 1990s, advancements in technology meant that it became feasible for home users to build their own virtual studios from software, and so in 1999, Propellerhead ended development on ReBirth to work on Reason.<ref name=":0"/>
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