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State Farm Arena
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==Layout== [[File:Philips Arena-Atlanta.jpg|thumb|right|Then-Philips Arena on February 12, 2012.]] The arena seats 17,608+ for [[basketball]] and 18,000+ for concerts.{{update inline|date=April 2025}} The largest crowd ever for an Atlanta Hawks basketball game at the arena was Game 6 of the 2008 Eastern Conference First Round on May 2, 2008 (against the [[Boston Celtics]]), where there was an announced attendance of 20,425.<ref name="HawksMediaGuide"/> The arena includes 92 luxury suites, 9 party suites, and 1,866 club seats. For concerts and other entertainment events, the arena can seat 21,000.<ref name="facts">{{cite web|url=http://www.philipsarena.com/arena-info/media-guide|title=Philips Arena Media Guide|website=Philipsdarena.com|access-date=April 16, 2018|archive-url=https://web.archive.org/web/20160404121547/http://www.philipsarena.com/arena-info/media-guide|archive-date=April 4, 2016|url-status=dead}}</ref> The arena was originally laid out in a rather unusual manner, with the club seats and luxury boxes aligned solely along one side of the playing surface, and the general admission seating along the other three sides (the arrangement was later emulated in [[Ford Field]], [[Addition Financial Arena]], [[Soldier Field]], [[Levi's Stadium]], and other venues). This layout was a vast contrast to many of its contemporaries, which have their revenue-generating luxury boxes and club seats located in the 'belly' of the arena, thus causing the upper deck to be 2β4 stories higher. The layout at Philips was done so as to be able to bring the bulk of the seats closer to the playing surface while still making available a sufficient number of revenue-raising club seats and loges.<ref name="facts"/> [[#Renovations|Renovations in 2017β18]] removed the upper levels of the suite wall in favor of premium seating spread throughout the arena, turning those upper areas to standard seating. On the exterior, angled steel columns supporting the roof facing downtown spell out "ATLANTA." The side facing the [[Georgia World Congress Center]] originally spelled out "[[CNN]]" (whose [[CNN Center|headquarters]] adjoins the arena), but that section has since been altered to accommodate a [[Taco Mac]] restaurant. The [[GWCC/CNN Center station|GWCC/CNN Center]] rail station below the arena provides access to [[Metropolitan Atlanta Rapid Transit Authority|MARTA]] public transportation. [[Eindhoven, Netherlands]]-based technology company [[Philips]] purchased the initial naming rights to the arena in February 1999 for $185 million over 20 years. In February 2018, it was reported that Philips would not renew its naming rights agreement for the arena when it expired in June 2019, primarily due to Philips' withdrawal from the consumer electronics market in 2013.<ref>{{cite web |title=Sources: Philips Won't Renew Naming Rights|first=Don|last=Muret|url=http://www.venuesnow.com/news/detail/philips-wont-renew-naming-rights|website=Venues Today|access-date=February 15, 2018}}</ref> On August 29, 2018, [[State Farm]] purchased the naming rights to the arena, in a 20-year deal that cost $175 million.<ref>{{cite press release|title=State Farm and Atlanta Hawks Basketball Club Announce Generational Collaboration To Transform City of Atlanta|url=https://www.nba.com/hawks/state-farm-and-atlanta-hawks-basketball-club-announce-generational-collaboration-transform-city?cid=hawks_18arenatransformation_w_h_hp_mnb_-_0829_statefarmarena|publisher=NBA Media Ventures, LLC|website=Hawks.com|date=August 30, 2018|access-date=August 31, 2018}}</ref><ref>{{cite web|title=Welcome to the Neighborhood|url=http://www.statefarmarena.com/welcome|website=StateFarmArena.com|access-date=August 31, 2018}}</ref><ref>{{cite news |title=Hawks Reach Arena Naming Rights Agreement with State Farm|first=Chris|last=Vivlamore|url=https://www.ajc.com/sports/basketball/breaking-hawks-reach-arena-naming-rights-agreement-with-state-farm/ugmOWmhYSF8C0k1igJLmON/|newspaper=[[The Atlanta Journal-Constitution]]|date=August 30, 2018|access-date=August 31, 2018}}</ref> For the 2007β2008 season, State Farm Arena utilized the new "see-through" shot clock units which allow spectators seated behind the basket to see the action without having the clocks interfere with their view, joining [[FedExForum]], [[Wells Fargo Center (Philadelphia)|Wells Fargo Center]], [[TD Garden]], [[United Center]], [[Footprint Center]] and the [[Spectrum Center (arena)|Spectrum Center]]. Video advertising panels replaced the traditional scrolling panels.
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