Editing Tizer (section)

==History==
After the death of the Pickup brothers it was owned by the Armour Trust before being sold to the Scottish drinks company [[A.G. Barr]] plc for £2.5&nbsp;million in 1972. As is the case with Barr's other famous drink [[Irn-Bru]], Tizer's exact recipe has not been made public, although a list of ingredients and nutritional data is given on the product's packaging. In 2003, Tizer decided to sell other-flavoured versions of Tizer, such as "Purple" and "Green" versions.<ref>{{Cite web |url=http://www.mad.co.uk/Main/Home/Articles/31ed78cec6a3444cb3ac3e1a0e7b98ed/Barr-Soft-Drinks-launches-new-Tizer-flavours.html |title=Archived copy |access-date=1 August 2011 |archive-date=24 March 2012 |archive-url=https://web.archive.org/web/20120324111703/http://www.mad.co.uk/Main/Home/Articles/31ed78cec6a3444cb3ac3e1a0e7b98ed/Barr-Soft-Drinks-launches-new-Tizer-flavours.html |url-status=dead }}</ref> There was also a brief "fruitz" variation of Tizer in 2004.<ref>{{Cite web |url=http://snackspot.org.uk/thread.php?story=0407021300daa |title=Archived copy |access-date=8 February 2015 |archive-date=8 February 2015 |archive-url=https://web.archive.org/web/20150208205243/http://snackspot.org.uk/thread.php?story=0407021300daa |url-status=dead }}</ref> From 1996 to 2007, Tizer was stylised as '''T!zer'''.

In 2007, the company stopped using the "Ed the Head" mascot. Tizer was re-branded with the slogan "Original Great Taste" and a classic recipe with fewer additives and no [[E numbers]]. It was also given classic 1976 style packaging. However, despite the relaunch's focus of the addition of real fruit juice and the absence of artificial flavourings, colourings and sweeteners, in 2009 the recipe was returned to the original to remove the real fruit juice and reintroduce artificial flavourings, artificial colours and sweeteners ([[Acesulfame-K]]). Tizer was rebranded in 2011 with a new logo and the slogan "The Great British Pop".