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XD-Picture Card
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== History == The cards were developed by [[Olympus company|Olympus]] and [[Fujifilm]], and introduced into the market in July 2002. [[Toshiba|Toshiba Corporation]] and [[Samsung Electronics]] manufactured the cards for Olympus and Fujifilm. xD cards were sold under other [[brand]]s, including [[Kodak]], [[SanDisk]], [[PNY Technologies|PNY]], and [[Lexar]], but were not branded with the respective companies' logos, except for Kodak. Previously, xD competed primarily with [[Secure Digital]] (SD) cards, [[CompactFlash]] (CF), and [[Sony]]'s [[Memory Stick]]. Because of its higher cost and limited usage in products other than digital cameras, xD lost ground to SD, which is broadly used by cellular phones, personal computers, digital audio players and many other digital cameras. Olympus began to move away from the xD format with the mid-2009<ref name='ep1_announcement' /> announcement of the [[Olympus E-P1|E-P1]] camera, which supported only [[Secure Digital]] memory cards.<ref name="olympusamerica.com">{{cite web|author=Olympus America Inc. β CCS Department |url=http://www.olympusamerica.com/cpg_section/product.asp?product=1461&page=specs |title=Archived Products > E-P1 |publisher=Olympusamerica.com |access-date=2011-07-05 |url-status=dead |archive-url=https://web.archive.org/web/20101222202105/http://www.olympusamerica.com/cpg_section/product.asp?product=1461&page=specs |archive-date=December 22, 2010 | quote= Memory: SD Memory Card(SDHC compatible) [xD cards are not included in entry]}}</ref> As of Spring 2010, all new Olympus cameras announced at the 2010 [[CES 2010|Consumer Electronics Show]] and [[Photo Marketing Association Annual Convention and Trade Show|Photo Marketing Association International Trade Show]] can use SD cards.<ref>{{cite web | url = http://www.olympusamerica.com/oai_HeadlinesDetails.asp?pressNo=727 | title = The New Olympus FE Series Just May Be The World's Smartest Entry-Level Cameras | publisher = Olympusamerica.com | date = 2010-01-07 | access-date = 2011-07-05 }}</ref><ref>{{cite web | url = http://www.olympusamerica.com/oai_HeadlinesDetails.asp?pressNo=733 | title = Return From Life's Everyday Adventures With High Definition Proof: The New Olympus STYLUS TOUGH-3000 | publisher = Olympusamerica.com | date = 2010-01-07 | access-date = 2011-07-05 }}</ref><ref>{{cite web | url = http://www.olympusamerica.com/oai_HeadlinesDetails.asp?pressNo=734 | title = Are You Ready For Your Closeup? Three Olympus Stylus Cameras Zoom In With Style | publisher = Olympusamerica.com | date = 2010-01-07 | access-date = 2011-07-05 }}</ref><ref>{{cite web|url=http://www.olympusamerica.com/oai_pressDetails.asp?pressNo=740 |title=New Olympus Stylus Tough Cameras Dare To Go Where Other Point-And-Shoots Fear To Tread |publisher=Olympus America |date=February 2, 2010 |access-date=2011-07-05}}</ref><ref>{{cite web|url=http://www.olympusamerica.com/oai_pressDetails.asp?pressNo=741 |title=Extreme Power In A Portable Package: Olympus SP Series Ultra-Zoom Cameras Delivers Up To 30X Wide Angle Optical Zoom |publisher=Olympus America |date=February 2, 2010 |access-date=2011-07-05}}</ref><ref>{{cite web |url=http://www.olympusamerica.com/oai_pressDetails.asp?pressNo=742 |title=Powerfully Simple: Introducing The Incredible Olympus PEN E-PL1 Camera |publisher=Olympus America |date=February 3, 2010 |access-date=2011-07-05 |archive-date=2011-06-06 |archive-url=https://web.archive.org/web/20110606223624/http://www.olympusamerica.com/oai_pressDetails.asp?pressNo=742 |url-status=dead }}</ref> This changeover to the SD card format has never been officially announced by Olympus Corporation. The higher-end DSLR cameras such as the E-3 and E-5 among others continue to use [[CompactFlash]] cards as well. Some Olympus cameras made between 2008-2009 support the Olympus MASD-1 adapter. This adapter has a slot which accepts a microSD card. This adapter only physically fits in certain compatible Olympus cameras.<ref>{{Cite web |date=2009-01-13 |title=Compatible microSD / microSDHC Card Tables |url=https://www.farnell.com/datasheets/448319.pdf |access-date=2025-04-10 |website=Olympus Digital Imaging}}</ref> Fuji released its last digital camera accepting that card, namely [[Fujifilm FinePix F200EXR]] (a variant of 2008 FinePix F100fd), in Q2 2009.
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