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==Reception== {{Video game reviews |GR=86.19%<ref>{{cite web|url=http://www.gamerankings.com/xbox/475251-dead-or-alive-3/index.html |archive-url=https://web.archive.org/web/20131224110343/http://www.gamerankings.com/xbox/475251-dead-or-alive-3/index.html |url-status=dead |archive-date=2013-12-24 | title=Dead or Alive 3 for Xbox |publisher=GameRankings |date=2001-11-14 |access-date=2013-12-21}}</ref> |MC = 87/100<ref name=mc>{{cite web | url=https://www.metacritic.com/game/dead-or-alive-3/critic-reviews/?platform=xbox | title=Dead or Alive 3 for Xbox Reviews | website=[[Metacritic]] | publisher=Red Ventures | access-date=December 21, 2013 | archive-date=December 23, 2010 | archive-url=https://web.archive.org/web/20101223172154/http://www.metacritic.com/game/xbox/dead-or-alive-3 | url-status=live }}</ref> |1UP = Bβ<ref name=1UP>{{cite web | author=1UP Staff |url=http://www.1up.com/reviews/dead-alive-3 | title=Dead or Alive 3: Dead again | website=[[1Up.com]] |date=November 14, 2001 |access-date=July 15, 2023 |url-status=dead |archive-url=https://web.archive.org/web/20120713152952/http://www.1up.com/reviews/dead-alive-3 |archive-date=July 13, 2012}}</ref> |Allgame = {{Rating|3.5|5}}<ref>{{cite web | author=Marriott, Scott Alan | url=http://www.allgame.com/game.php?id=34190&tab=review | title=Dead or Alive 3 - Review | website=[[AllGame]] | publisher=[[All Media Network]] | access-date=October 19, 2021 | archive-url=https://web.archive.org/web/20141115015655/http://www.allgame.com/game.php?id=34190&tab=review | archive-date=November 15, 2014 | url-status=dead}}</ref> |Edge = 7/10<ref>{{cite magazine | author=Edge staff | title=Dead or Alive 3 (Import) | magazine=[[Edge (magazine)|Edge]] | publisher=[[Future plc|Future Publishing]] | issue=106 | date=January 2002}}</ref><ref>{{cite magazine | author=Edge staff | title=Dead or Alive 3 (PAL) | magazine=Edge | publisher=Future Publishing | issue=109 | date=April 2002}}</ref> |EGM = 8/10<ref>{{cite magazine | author=EGM staff | title=Dead or Alive 3 | magazine=[[Electronic Gaming Monthly]] | publisher=[[Ziff Davis]] | issue=150 | date=January 2002 | page=223}}</ref> |EuroG = 6/10<ref>{{cite web | author=Bramwell, Tom | date=April 18, 2002 | url=https://www.eurogamer.net/articles/r_doa3_x | title=Dead or Alive 3 | website=[[Eurogamer]] | publisher=[[Gamer Network]] | access-date=October 19, 2021 | archive-date=October 19, 2021 | archive-url=https://web.archive.org/web/20211019224759/https://www.eurogamer.net/articles/r_doa3_x | url-status=live }}</ref> |Fam = 37/40<ref name="fam">{{cite magazine | url=https://www.famitsu.com/cominy/?m=pc&a=page_h_title&title_id=10332&redirect=no | title=Xbox - DEAD OR ALIVE 3 | language=ja | magazine=[[Famitsu]] | publisher=[[Enterbrain]] | volume=915 | date=June 30, 2006 | page=103 | access-date=October 19, 2021 | archive-date=October 19, 2021 | archive-url=https://web.archive.org/web/20211019190308/https://www.famitsu.com/cominy/?m=pc&a=page_h_title&title_id=10332&redirect=no | url-status=live }}</ref> |GI = 9.25/10<ref name="gi">{{cite magazine | author=Leeper, Justin | url=http://www.gameinformer.com/Games/Review/200112/R03.0804.1759.06716.htm | title=Dead or Alive 3 | magazine=[[Game Informer]] | publisher=[[FuncoLand]] | issue=104 | date=December 2001 | page=98 | access-date=October 19, 2021 | archive-url=https://web.archive.org/web/20080917093913/http://www.gameinformer.com/Games/Review/200112/R03.0804.1759.06716.htm | archive-date=September 17, 2008 | url-status=dead}}</ref> |GamePro = {{Rating|5|5}}<ref>{{cite magazine | author=Tokyo Drifter | date=November 14, 2001 | url=http://gamepro.com/microsoft/xbox/games/reviews/18220.shtml | title=Dead or Alive 3 Review for Xbox on GamePro.com | magazine=[[GamePro]] | publisher=[[International Data Group|IDG Entertainment]] | access-date=March 6, 2016 | archive-url=https://web.archive.org/web/20050207110119/http://gamepro.com/microsoft/xbox/games/reviews/18220.shtml | archive-date=February 7, 2005 |url-status=dead}}</ref> |GameRev = B<ref>{{cite web | author=Silverman, Ben | date=November 2001 | url=https://www.gamerevolution.com/review/34261-dead-or-alive-3-review | title=Dead or Alive 3 Review | website=[[GameRevolution]] | publisher=[[CraveOnline]] | access-date=October 19, 2021 | archive-url=https://web.archive.org/web/20150922113439/http://www.gamerevolution.com/review/dead-or-alive-3 | archive-date=September 22, 2015 | url-status=live}}</ref> |GSpot = 7.9/10<ref name=gs>{{cite web | author=Kasavin, Greg | date=November 12, 2001 | url=https://www.gamespot.com/reviews/dead-or-alive-3-review/1900-2824040/ | title=Dead or Alive 3 Review | website=GameSpot | publisher=Red Ventures | access-date=October 19, 2021 | archive-url=https://web.archive.org/web/20020126162125/http://gamespot.com/gamespot/stories/reviews/0,10867,2824040,00.html | archive-date=January 26, 2002 | url-status=live}}</ref> |GSpy = {{Rating|4|5}}<ref>{{cite web | author=Turner, Benjamin | date=November 15, 2001 | url=http://xbox.gamespy.com/xbox/dead-or-alive-3/557983p1.html | title=GameSpy: Dead or Alive 3 | website=[[GameSpy]] | publisher=IGN Entertainment | access-date=October 19, 2021 | archive-url=https://web.archive.org/web/20051230001851/http://xbox.gamespy.com/xbox/dead-or-alive-3/557983p1.html | archive-date=December 30, 2005 | url-status=dead}}</ref> |GameZone = 8.5/10<ref>{{cite web | author=Bedigian, Louis | date=December 7, 2001 | url=http://xbox.gamezone.com/gzreviews/r18226.htm | title=Dead or Alive 3 | website=GameZone | access-date=October 19, 2021 | archive-url=https://web.archive.org/web/20080203093834/http://xbox.gamezone.com/gzreviews/r18226.htm | archive-date=February 3, 2008 | url-status=dead}}</ref> |IGN = 9.4/10<ref name=ign>{{cite web | author=Chau, Anthony | date=November 12, 2001 | url=https://www.ign.com/articles/2001/11/13/dead-or-alive-3 | title=Dead or Alive 3 | website=[[IGN]] | publisher=Ziff Davis | access-date=December 18, 2013 | archive-date=March 20, 2014 | archive-url=https://web.archive.org/web/20140320143218/http://www.ign.com/articles/2001/11/13/dead-or-alive-3 | url-status=live }}</ref> |NGen = {{Rating|5|5}}<ref name=ngen>{{cite magazine | url=https://archive.org/details/NextGen85Jan2002/page/n33/mode/2up | title=Dead or Alive 3 | magazine=[[Next Generation (magazine)|NextGen]] | publisher=[[Future US|Imagine Media]] | issue=85 | date=January 2002 | page=33 | access-date=October 19, 2021}}</ref> |OXM = 9.5/10<ref>{{cite magazine | title=Dead or Alive 3 | magazine=[[Official Xbox Magazine]] | publisher=Imagine Media | date=December 2001}}</ref> |rev1 = ''[[The Cincinnati Enquirer]]'' |rev1Score = {{Rating|4|5}}<ref>{{cite news | author=Saltzman, Marc | date=November 28, 2001 | url=http://cincinnati.com/freetime/games/reviews/112801_xbox.html | title=Xbox launch lineup [date mislabeled as "December 28, 2001"] | newspaper=[[The Cincinnati Enquirer]] | publisher=[[Gannett Company]] | access-date=October 19, 2021 | archive-url=https://web.archive.org/web/20071114171713/http://cincinnati.com/freetime/games/reviews/112801_xbox.html | archive-date=November 14, 2007 | url-status=dead}}</ref> |rev2 = ''[[Maxim (magazine)|Maxim]]'' |rev2Score = {{Rating|4|5}}<ref>{{cite web | author=Steinberg, Scott | date=December 1, 2001 | url=http://www.maximonline.com/entertainment/reviews/review_games_2135.html | title=Dead or Alive 3 | website=[[Maxim (magazine)|Maxim]] | publisher=MaximNet, Inc. | access-date=October 19, 2021 | archive-url=https://web.archive.org/web/20011210100425/http://www.maximonline.com/entertainment/reviews/review_games_2135.html | archive-date=December 10, 2001 | url-status=dead}}</ref> |award1Pub = [[Academy of Interactive Arts & Sciences]] ([[5th Annual Interactive Achievement Awards|2002]]) |award1 = [[D.I.C.E. Award for Fighting Game of the Year|Console Fighting Game of the Year]]<ref name=aias/> |award2Pub = National Academy of Video Game Trade Reviewers (NAVGTR) |award2 = Outstanding Fighting Game Sequel<ref name=navgtr/> |award3Pub = [[EP Daily|The Electric Playground]] |award3 = Best Console Fighting Game<ref name=blister2001/> |award4Pub = [[IGN]] |award4 = Best Fighting Game of 2001<ref name=ign-fg-award/><br>Xbox: Best Graphics of 2001<ref name=ign-xg-award/> |award5Pub = [[GameSpot]] |award5 = Best Graphics, Technical<ref name=gamespot/> }} Upon its release, ''Dead or Alive 3'' was "critically acclaimed", receiving generally favorable reviews, scoring 86.19% and 87/100, according to the [[Review aggregator|review aggregation]] websites [[GameRankings]] and [[Metacritic]].<ref name=mc/> In Japan, ''[[Famitsu]]'' gave it a high score of 37 out of 40.<ref name="fam"/> Anthony Chau of ''[[IGN]]'' gave ''Dead or Alive 3'' a 9.4 out of 10, stating that it "represents the new standard of excellence that only the Xbox can deliver", praising the game for its great attention to detail and its vast improvements on its predecessor. Chau also stated how Team Ninja "didn't stop setting standards in just the graphics as they combined this level of visual quality with subtle but innovative 3D gameplay mechanics incorporating a new standard of strategy never experienced in a 3D fighting game before".<ref name=ign/> ''[[GameSpot]]''{{'}}s [[Greg Kasavin]] also praised the graphics, saying the game "looks absolutely stunning" and was the "best-looking home fighting game ever released", but opined that "once you get past its graphics, you'll find that ''Dead or Alive 3'' doesn't offer much of anything that hasn't been done in other 3D fighting games".<ref name=gs/> The staff of [[1Up.com]] agreed with this sentiment saying: "There is very little here that we would describe as new, original or subtle; where ''Soul Calibur'' painted a fighting masterpiece, ''DOA3'' portrays something more akin to the latest Bruckheimer production. Check it out, but expect a few pangs of disappointment".<ref name="1UP"/> ''[[Next Generation (magazine)|NextGen]]'' disagreed with ''Gamespot'' and ''1Up.com'' and gave the game 5 out of 5 stars, stating that the game was "Quite possibly the best 3D fighting game ever made, both in graphics and gameplay" and "It's fast, it's deep, and it's so beautiful it almost hurts".<ref name=ngen/> ''ActionTrip'' rated it 94 out of 100, stating how ''Dead or Alive 3'' truly excels in its variety of fighting styles and different moves and that "any self-respecting beat-em-up fan should own this game".<ref>{{cite web | url=http://xbox.actiontrip.com/reviews/deadoralive3.phtml | title=Featuring Dead or Alive 3 Review at ActionTrip | website=ActionTrip | archive-url=https://web.archive.org/web/20020609132021/http://xbox.actiontrip.com/reviews/deadoralive3.phtml | archive-date=June 9, 2002 | url-status=usurped}}</ref> John Valor of ''Cloudchaser'' praised ''Dead or Alive 3''{{'}}s full utilization of the Xbox controller with such ease, calling it "an incredible achievement".<ref>{{cite web | url=http://microsoft.cloudchaser.com/reviews/index.php?view=dead_or_alive_3&system=xbox&type=software | title=Cloudchaser Microsoft | website=Cloudchaser | archive-url=https://web.archive.org/web/20020209000734/http://microsoft.cloudchaser.com/reviews/index.php?view=dead_or_alive_3&system=xbox&type=software | archive-date=February 9, 2002 | url-status=dead}}</ref> ''[[EP Daily|The Electric Playground]]'' called ''Dead or Alive 3'' "The true King of Fighters", and "a perfect showcase for what kind of games the Xbox is able to deliver". Justin Leeper of ''[[Game Informer]]'' called it "a masterpiece in both form and function".<ref name="gi"/> ''GameShark'' stated "Is ''Dead or Alive 3'' a great game? Yes. Is it the best fighter ever? No, but hey, it's light years better than ''Tekken Tag'' and a hell of a lot more fun than ''Virtua Fighter 3''."<ref>{{cite web | url=http://www.gameshark.com/xbox/articles/316310p1.html | title=Xbox: Dead or Alive 3 Review | website=GameShark | archive-url=https://web.archive.org/web/20020605012126/http://www.gameshark.com/xbox/articles/316310p1.html | archive-date=2002-06-05 | url-status=dead}}</ref> ''[[Newsweek]]'''s [[N'Gai Croal]] called ''Dead or Alive 3'' the future of fighting games.<ref>{{Cite web|url=https://www.mobygames.com/game/5371/dead-or-alive-3/cover/group-1325/cover-84762/|title=Dead or Alive cover or packaging material|website=MobyGames|date=|language=en|access-date=2024-01-22|archive-date=2024-01-22|archive-url=https://web.archive.org/web/20240122191653/https://www.mobygames.com/game/5371/dead-or-alive-3/cover/group-1325/cover-84762/|url-status=live}}</ref><ref>{{cite web|archiveurl=https://web.archive.org/web/20240422201329/https://andjoy.org/usine/microsoft-xbox.php#gaxbox-5|archivedate=April 22, 2024|url=https://www.ign.com/articles/2003/09/12/platinum-guides-for-your-platinum-hits|website=andjoy.org|date=August 11, 2023|title=XBOX - AndJoy|url-status=live}}</ref> ''[[Official Xbox Magazine]]'' gave the game a 9.5 out of 10, calling it a "Glorious looking, fast moving fighter with all the right moves" and "The most technologically advanced fighting game ever made".<ref>{{Cite web|url=https://vgpavilion.com/mags/2001/12/oxm/pages/|title=Pages - OXM Dec 2001|website=VideoGame Pavilion|date=14 April 2019|language=en|access-date=2024-01-22|archive-date=2024-10-08|archive-url=https://web.archive.org/web/20241008150742/https://vgpavilion.com/mags/2001/12/oxm/pages/|url-status=live}}</ref> ===Awards=== ''Dead or Alive 3'' was awarded "[[D.I.C.E. Award for Fighting Game of the Year|Console Fighting Game of the Year]]" by the [[Academy of Interactive Arts & Sciences]]; it was also a nominee for the "[[D.I.C.E. Award for Outstanding Achievement in Animation|Outstanding Achievement in Animation]]" award, which ultimately went to ''[[Oddworld: Munch's Oddysee]]''.<ref name=aias>{{cite web | url=http://www.interactive.org/awards/IAA-5/winners.asp | title=5th Annual Interactive Achievement Awards: Winners | website=[[Academy of Interactive Arts & Sciences]] | access-date=February 7, 2002 | archive-url=https://web.archive.org/web/20040603022924/http://www.interactive.org/awards/IAA-5/winners.asp | archive-date=June 3, 2004 | url-status=dead}}</ref> The game was also awarded "Outstanding Fighting Game Sequel" and nominated for "Outstanding Animation in a Game Engine" by the inaugural National Academy of Video Game Trade Reviewers (NAVGTR).<ref name=navgtr>{{cite web | url=https://navgtr.org/2001-awards/ | title=2001 Awards NAVGTR | website=NAVGTR National Academy of Video Game Trade Reviewers | publisher= | access-date=January 20, 2020 | archive-date=December 28, 2019 | archive-url=https://web.archive.org/web/20191228070744/https://navgtr.org/2001-awards/ | url-status=live }}</ref> The game was also awarded "Best Console Fighting Game" and was nominated for "Best Graphics in a Console Game", "Best Multiplayer Console Game", and "Xbox Game of the Year" by ''The Electric Playground''.<ref name=blister2001>{{cite web | archive-url=https://web.archive.org/web/20030713062025/http://www.elecplay.com/feature.html?id=8152&page=5 | url=http://www.elecplay.com/feature.html?id=8152&page=5 | title=Blister Awards 2001 | author=Staff | date=January 25, 2002 | archive-date=July 13, 2003 | work=[[EP Daily|The Electric Playground]] | url-status=dead }}</ref> ''IGN'' awarded it "Best Fighting Game of 2001" in their Best of 2001 Awards,<ref name=ign-fg-award>{{Cite web|url=https://www.ign.com/articles/2002/01/18/best-fighting-game-of-2001|title=Best Fighting Game of 2001|website=IGN|date=2002-01-17|access-date=2024-02-06|archive-date=2024-02-06|archive-url=https://web.archive.org/web/20240206203917/https://www.ign.com/articles/2002/01/18/best-fighting-game-of-2001|url-status=live}}</ref> "Best Xbox Graphics of 2001" in the ''IGN'' Reader's Choice Awards",<ref name=ign-xg-award>{{cite web|url=http://xbox.ign.com/articles/101/101080p1.html |archive-url=https://web.archive.org/web/20040614041901/http://xbox.ign.com/articles/101/101080p1.html|url-status=dead |archive-date=2004-06-14 | title=Xbox: Best Graphics of 2001 |publisher=IGN |access-date=2024-02-06}}</ref> and the game was a runner-up for ''IGN''{{'}}s "Best Xbox Game of 2001".<ref>{{cite web|url=http://xbox.ign.com/articles/101/101084p1.html |archive-url=https://web.archive.org/web/20040614045947/http://xbox.ign.com/articles/101/101084p1.html|url-status=dead |archive-date=2004-06-14 | title=Xbox: Best Xbox Game of 2001 |publisher=IGN |access-date=2024-02-06}}</ref> The game won ''GameSpot''{{'}}s annual "Best Graphics, Technical" prize among [[console game]]s,<ref name=gamespot>{{cite web | author=GameSpot staff | year=2002 | url=http://gamespot.com/gamespot/features/video/bestof_2001/p2_04.html | title=The Best and Worst of 2001 (Best Graphics, Technical) | website=GameSpot | publisher=[[CNET]] | access-date=October 19, 2021 | archive-url=https://web.archive.org/web/20020803070919/http://gamespot.com/gamespot/features/video/bestof_2001/p2_04.html | archive-date=August 3, 2002 | url-status=dead}}</ref> but also received a nomination in the "Most Disappointing Game" category,<ref>{{cite web | author=GameSpot staff | year=2002 | url=http://gamespot.com/gamespot/features/video/bestof_2001/p4_01.html | title=The Best and Worst of 2001 (Most Disappointing Game) | website=GameSpot | publisher=CNET | access-date=October 19, 2021 | archive-url=https://web.archive.org/web/20020803085016/http://gamespot.com/gamespot/features/video/bestof_2001/p4_01.html | archive-date=August 3, 2002 | url-status=dead}}</ref> and was a runner-up for the "Best Xbox Game" category.<ref>{{cite web | author=GameSpot staff | year=2002 | url=http://gamespot.com/gamespot/features/video/readers_bestof_2001/p8_01.html | title=Reader's Choice Awards:The Best and Worst of 2001 (Best Xbox) | website=GameSpot | publisher=CNET | access-date=February 28, 2022 | archive-url=https://web.archive.org/web/20030203133817/http://gamespot.com/gamespot/features/video/readers_bestof_2001/p8_01.html | archive-date=February 3, 2003 | url-status=dead}}</ref> The game was also nominated for "Xbox Game of the Year" at the [[Golden Joystick Awards]].<ref>{{cite web |author=Thomas |date=17 September 2002 |url=http://worthplaying.com/article/2002/9/17/news/5775/ |title=Golden Joystick Awards Is Announced |publisher=Worthplaying |access-date=17 September 2002 |archive-date=3 August 2020 |archive-url=https://web.archive.org/web/20200803060842/https://worthplaying.com/article/2002/9/17/news/5775/ |url-status=live }}</ref> ===Sales=== ''Dead or Alive 3'' became the best-selling installment in the franchise, one of the top 10 best-selling Xbox games, and the best-selling Xbox fighting game. In 2002, Tecmo announced the game had reached sales of over 1 million units worldwide in the first five months after its release.<ref name="rep7"/><ref name="g4 icons"/> The game topped the Japanese charts on release, coming in number 1 during Week 8 in 2002.<ref>[https://sites.google.com/site/gamedatalibrary/games-by-year/2002-weekly Game Data Library - 2002 Weekly]</ref> The game sold over 1.5 million units by early 2003,<ref>{{Cite web|url=https://www.mobygames.com/game/5371/dead-or-alive-3/cover/group-37717/cover-102789/|title=Dead or Alive 3 cover or packaging material|website=MobyGames|date=2008-02-03|access-date=2024-02-06|archive-date=2024-02-06|archive-url=https://web.archive.org/web/20240206205816/https://www.mobygames.com/game/5371/dead-or-alive-3/cover/group-37717/cover-102789/|url-status=live}}</ref> and went on to sell over 2 million units worldwide.<ref name="gematsu"/><ref name="bloom"/> By July 2006, it had sold over 950,000 units and earned over $36 million in the U.S. alone. ''NextGen'' ranked it as the 59th highest-selling game launched for the [[PlayStation 2]], [[Xbox (console)|Xbox]] or [[GameCube]] between January 2000 and July 2006 in that country. Combined sales of ''Dead or Alive'' fighting games released in the 2000s reached over 1.3 million units in the U.S. by July 2006.<ref>{{cite web | author1=Campbell, Colin | author2=Keiser, Joe | date=July 29, 2006 | url=http://www.next-gen.biz/index2.php?option=com_content&task=view&id=3537&Itemid=2&pop=1&page=1 | title=The Top 100 Games of the 21st Century | website=NextGen | publisher=[[Future US]] | archive-url=https://web.archive.org/web/20071028115051/http://www.next-gen.biz/index2.php?option=com_content&task=view&id=3537&Itemid=2&pop=1&page=1 | archive-date=October 28, 2007 | url-status=dead}}</ref> The game became the third best-selling launch title next to Microsoft's ''[[Halo: Combat Evolved]]'' and ''[[Project Gotham Racing (video game)|Project Gotham Racing]]'' and the first third-party Xbox game to garner [[Platinum Hits|Platinum]] status.<ref>{{cite web | url=https://news.microsoft.com/2002/07/23/xbox-hits-major-sales-milestones-for-console-and-games/ | title=Xbox Hits Major Sales Milestones for Console and Games | date=23 July 2002 | access-date=2 October 2024 | archive-date=19 September 2024 | archive-url=https://web.archive.org/web/20240919142013/https://news.microsoft.com/2002/07/23/xbox-hits-major-sales-milestones-for-console-and-games/ | url-status=live }}</ref><ref>{{cite web |url = http://www.multiplayer.it/b2b/articoli.php3?id=4874 |title = Multiplayer.it Business to Business |archive-url=https://web.archive.org/web/20030902075514/http://www.multiplayer.it/b2b/articoli.php3?id=4874 |archive-date=2 September 2003 |url-status=dead}}</ref> ''Dead or Alive 3'' was re-issued in the [[Platinum Hits|Platinum Hits, Platinum Collection, and Xbox Classics]] line of games in 2003.
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