Editing Diffusion of responsibility (section)

===Gender===
Research in the past has shown that [[gender]] does play a role in terms of how people make decisions about helping others. With regards to social responsibility of helping others in need, people feel less inclined to help those who they think need it less. Based on previous research, people have generally helped women and diffusion of responsibility is more prevalent when males have needed help because the general stereotype was that men don't need help and can handle situations on their own, whereas women were perceived as weaker than men. New research has shown that with changing viewpoints on gender stereotypes, diffusion of responsibility is less prevalent when a lone woman is in need of assistance due to the women's liberation movement, which has helped change those stereotypes.<ref>{{Cite journal|last=Ahmed|first=S. M. S.|date=July 1, 2010|title=Helping Behavior as Predicted by Diffusion of Responsibility, Exchange Theory, and Traditional Sex Norm|journal=The Journal of Social Psychology|volume=109|pages=153–154|doi=10.1080/00224545.1979.9933654}}</ref>