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Finding Nemo
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===Marketing=== Disney released a teaser trailer of ''Finding Nemo'' in June 2002, being first attached to the theatrical release of ''[[Lilo & Stitch]]''. The teaser was later attached to the theatrical screenings of [[Hey Arnold!: The Movie]], ''[[The Powerpuff Girls Movie]]'', ''[[Stuart Little 2]]'' and ''[[Jonah: A VeggieTales Movie]]''. The teaser was also attached to the ''[[Monsters, Inc.]]'' home video release and other Disney home video releases. The next trailer for the film was released in October 2002 and was attached to the theatrical screenings of ''[[Treasure Planet]]'' and ''[[The Wild Thornberrys Movie]]''. The third trailer for the film was released in February 2003 and was attached to the theatrical screening of ''[[The Jungle Book 2]]''. The fourth and final trailer for the film was released in March 2003 and was attached to the theatrical screening of ''[[Piglet's Big Movie]]''. [[McDonald's]] restaurants began to sell eight [[Happy Meal]] toys based on the film.<ref>{{cite news |last=Rosenbaum |first=Lauren |url=https://www.baltimoresun.com/news/bs-xpm-2003-06-11-0306110097-story.html |title=Kids aren't fooling - they really want to find Nemo |work=[[The Baltimore Sun]] |date=June 11, 2003 |access-date=February 4, 2022 |archive-date=February 4, 2022 |archive-url=https://web.archive.org/web/20220204144251/https://www.baltimoresun.com/news/bs-xpm-2003-06-11-0306110097-story.html |url-status=live }}</ref> At the 100th [[North American International Toy Fair]] event in [[New York City]], [[Hasbro]] unveiled a variety of ''Finding Nemo'' toys.<ref>{{cite web|url=http://www.toymania.com/toyshows/tf2003/full/hasbro_nemo.shtml|title=Finding Nemo - Hasbro - Toy Fair 2003|website=ToyMania|access-date=February 4, 2022|archive-date=February 4, 2022|archive-url=https://web.archive.org/web/20220204144258/http://www.toymania.com/toyshows/tf2003/full/hasbro_nemo.shtml|url-status=live}}</ref> A [[cereal]] themed to the film was released by [[Kellogg's]], consisting of naturally sweetened oats with fish-shaped marshmallows.<ref>{{cite web|url=https://www.mrbreakfast.com/cereal_detail.asp?id=636|title=Finding Nemo Cereal - Mr.Breakfast.com|access-date=February 4, 2022|archive-date=February 4, 2022|archive-url=https://web.archive.org/web/20220204144248/https://www.mrbreakfast.com/cereal_detail.asp?id=636|url-status=live}}</ref> ''Finding Nemo'' was advertised as promotional partners on other companies, like [[Frito-Lay]], [[Keebler Company|Keebler]], [[Pepsi]], [[Ralphs]], [[Dreyer's]], [[Jel Sert]], [[Airheads (candy)|Airheads]], [[Orville Redenbacher's]], and [[THQ]]. Before May 26, 2003, stickers on over 50 million bags of potato chips alerted consumers to a sweepstakes dangling a trip for four to [[Sydney, Australia]] with a visit to the [[Great Barrier Reef]]. On May 17, 2003, Frito-Lay hosted an event at each of the [[Walmart]] stores, where kids could use 3D goggles to find hidden images of Nemo. Kellogg's packed eight different water toys depicting film characters inside [[Frosted Flakes]], [[Rice Krispies]], [[Honey Smacks]] and Cocoa Rice Krispies cereal boxes. The Honey Smacks, Frosted Flakes, [[Crispix|Cinnamon Crunch Crispix]] and [[Froot Loops]] boxes also carried a Nemo memory card game on back panels. Plus, a Nemo-themed Marshmallow Froot Loops cereal featured four of the film's characters. Consumers could mail in two UPCs from the three Kellogg's cereals to receive a large beach towel. Besides this, the company unveiled a new type of [[Pop-Tarts]] inspired by ''Finding Nemo''. Known as the Great Berry Reef Pop-Tarts, they had a wild berry filling and fish sprinkles. A pool raft was available with two Pop-Tart UPCs and shipping, handled by [[FCB (advertising agency)|Draft Worldwide]] of [[Chicago]]. [[Eggo]] waffles would offer holographic swimming goggles with the purchase of two of its products with shipping and handling. For their snacks division, Kellogg's offered consumers who purchased two packages of select products and two gallons of milk with a giant inflatable shark. The company advertised the film on Vanilla Wafers, [[Chips Deluxe]], Mini Fudge Shoppe Fudge Stripes, Soft Batch Chocolate Chip Cookies, [[Rice Krispies Treats]] and limited edition Nemo-themed cookies.<ref>{{cite web|url=https://chiefmarketer.com/frito-lay-kellogg-and-others-gear-up-for-nemo/|title=FRITO-LAY, KELLOGG AND OTHERS GEAR UP FOR 'NEMO'|access-date=February 4, 2022|archive-date=February 4, 2022|archive-url=https://web.archive.org/web/20220204144257/https://chiefmarketer.com/frito-lay-kellogg-and-others-gear-up-for-nemo/|url-status=live}}</ref> On May 20, 2003, Kellogg's recalled Frosted Flakes cereal boxes due to their extremely close resemblance of a Hasbro memory card game. A lawsuit was filed against the company, which included a full-page reproduction of the front of a Frosted Flakes box with the cereal's familiar [[Tony the Tiger]] mascot grinning next to Nemo, Dory and Crush from the film. Disney had licensed the characters to use on the game cards. Hasbro had filed the suit to protect its trademark against blatant infringement.<ref>{{cite news|url=https://www.myplainview.com/news/article/Hasbro-Sues-Kellogg-Over-Cereal-Promotion-8796139.php|title=Hasbro Sues Kellogg Over Cereal Promotion|newspaper=Plainview Herald |date=May 21, 2003|access-date=February 8, 2022|archive-date=February 8, 2022|archive-url=https://web.archive.org/web/20220208142527/https://www.myplainview.com/news/article/Hasbro-Sues-Kellogg-Over-Cereal-Promotion-8796139.php|url-status=live}}</ref>
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