Editing Salling Group (section)

== Campaigns ==
=== Mini Market ===
The Mini Market (in Danish: Mini Marked) campaign was a largely successful campaign done by Salling Group in the summer of 2019. The campaign revolved around miniature toys shaped and designed like grocery products, such as a toothpaste bottle, a carton of eggs or a deodorant. Customers would receive one of the toys if they purchased more than 100 kr. worth of groceries in a Salling, Føtex or Bilka store. Along with the toys was a collection binder that customers could purchase at stores. It was expected that the toys would be sold until July 4; however, because of the popularity, the expected end date was moved to June 27.<ref>{{Cite web |last1=jun 2019 |first1=Clock 20 |last2=Kommune |first2=kl 19:10 Bemærk: Artiklen er mere end 30 dage gammel Sten Brøgger Journalist Lokalreporter i Aarhus |title=Hype om legetøj får konsekvenser - udlevering stopper før tid |url=https://www.tv2ostjylland.dk/aarhus/hype-om-legetoj-far-konsekvenser-udlevering-stopper-tid |access-date=2022-03-06 |website=TV2 ØSTJYLLAND |language=da}}</ref>

The campaign also received criticism. Throughout the campaign, they received complaints because of the large amounts of plastic they were producing. In response, the press manager for Salling Group, Mads Hvitved Grand, stated that the toys' intention for a long period of use was best met with plastic, and that the company wanted to promote playing with physical toys instead of sitting in front of a screen.<ref>{{Citation |last=Forbrugerredaktør |first=Niels Philip Kjeldsen |title=Føtex og Bilka får hård kritik: 'Jeg bliver sgu vred' |date=2019-06-24 |url=https://www.bt.dk/content/item/1307095 |language=da |access-date=2022-03-06}}</ref>