Editing Human behavior (section)

=== Consumption ===
{{Main|Consumer behaviour}}
Humans operate as [[consumer]]s that obtain and use goods. All production is ultimately designed for [[Consumption (economics)|consumption]], and consumers adapt their behavior based on the availability of production. [[Mass consumption]] began during the Industrial Revolution, caused by the development of new technologies that allowed for increased production.<ref name=":2">{{Cite book |last=de Vries |first=Jan |title=The Industrious Revolution: Consumer Behavior and the Household Economy, 1650 to the Present |publisher=Cambridge University Press |year=2008 |isbn=978-0511409936 |pages=4–7}}</ref> Many factors affect a consumer's decision to purchase goods through trade. They may consider the nature of the product, its associated cost, the convenience of purchase, and the nature of [[advertising]] around the product. Cultural factors may influence this decision, as different cultures value different things, and [[subculture]]s may have different priorities when it comes to purchasing decisions. [[Social class]], including wealth, education, and occupation may affect one's purchasing behavior. A consumer's interpersonal relationships and [[reference group]]s may also influence purchasing behavior.<ref>{{Cite journal |last=Gajjar |first=Nilesh B. |date=2013 |title=Factors Affecting Consumer Behavior |journal=International Journal of Research in Health Science |volume=1 |issue=2 |pages=10–15 |issn=2320-771X}}</ref>