Editing Lumberjack (section)

== Lumberjack fashion ==
[[File:Lightning presentation Wikipedia Day Chicago 4.jpg|alt=|thumb|upright|Example of urban lumberjack fashion]]

In 2014, the term "'''lumbersexual'''" emerged in online culture due to an observation that outdoor gear was used because of its aesthetics, not function.<ref>{{Cite web |last=Puzak |first=Tom |date=2014-10-30 |title=The Rise of the 'Lumbersexual' |url=https://gearjunkie.com/apparel/the-rise-of-the-lumbersexual |access-date=2022-11-29 |website=GearJunkie |language=en-US |archive-date=2022-11-29 |archive-url=https://web.archive.org/web/20221129082809/https://gearjunkie.com/apparel/the-rise-of-the-lumbersexual |url-status=live }}</ref> Whereas similar terms such as "the Urban Woodsman" existed since 2012,<ref>{{Cite web |title=Consider The Urban Woodsman |url=https://www.theawl.com/2012/09/consider-the-urban-woodsman/ |access-date=2022-11-29 |website=The Awl |language=en |archive-date=2022-12-09 |archive-url=https://web.archive.org/web/20221209151401/https://www.theawl.com/2012/09/consider-the-urban-woodsman/ |url-status=live }}</ref>  the term  "lumbersexual" became popular in fashion magazines and online outlets during 2015 and 2016.<ref name=":0">{{Cite journal |last1=Diaz Ruiz |first1=Carlos A. |last2=Kjellberg |first2=Hans |date=2020 |title=Feral segmentation: How cultural intermediaries perform market segmentation in the wild |url=http://journals.sagepub.com/doi/10.1177/1470593120920330 |journal=Marketing Theory |language=en |volume=20 |issue=4 |pages=429–457 |doi=10.1177/1470593120920330 |s2cid=219027435 |issn=1470-5931 |access-date=2022-11-29 |archive-date=2022-11-29 |archive-url=https://web.archive.org/web/20221129082814/https://journals.sagepub.com/doi/10.1177/1470593120920330 |url-status=live |url-access=subscription }}</ref> 

The term "lumbersexual" is a near [[antonym]]ous play on the earlier "[[metrosexual]]",<ref>{{Cite web |last=Simpson |first=Mark |date=2002-07-22 |title=Meet the metrosexual |url=https://www.salon.com/2002/07/22/metrosexual/ |access-date=2022-11-29 |website=Salon |language=en |archive-date=2022-11-29 |archive-url=https://web.archive.org/web/20221129082811/https://www.salon.com/2002/07/22/metrosexual/ |url-status=live }}</ref> a metropolitan-heterosexual man who values appearances, apparel and aesthetics. Unlike the metrosexual, the lumbersexual is a man who adopted the stylistic traits of outdoor gear, namely a [[beard]], plaid shirt, and work boots, in urban environments.<ref name=":0" /><ref>{{cite web|last=Baxter|first=Holly|title=Out of the woods, here he comes: the lumbersexual|url=https://www.theguardian.com/commentisfree/2014/nov/14/lumbersexual-beard-plaid-male-fashion|work=The Guardian|date=14 November 2014|access-date=6 February 2015|archive-url=https://web.archive.org/web/20150128113512/http://www.theguardian.com/commentisfree/2014/nov/14/lumbersexual-beard-plaid-male-fashion|archive-date=2015-01-28|url-status=live}}</ref> 

Media reports show lumbersexuals adorned by neck and sleeve tattoos. Whereas commentators discussed whether the lumbersexual is an attempt to "reclaim masculinity",<ref>{{cite magazine|last=Nicks|first=Denver|title=Confessions of a Lumbersexual|access-date=6 February 2015|magazine=Time|url=https://time.com/3603216/confessions-of-a-lumbersexual/|archive-url=https://web.archive.org/web/20150208112921/http://time.com/3603216/confessions-of-a-lumbersexual/|archive-date=2015-02-08|url-status=live}}</ref><ref>{{cite web|url=http://www.instyle.com/news/leonardo-dicaprio-haircut-photo-2015 |publisher=InStyle |title=Leonardo DiCaprio Chops Off His Man Bun |date=September 24, 2015 |first=Marianne |last=Mychaskiw |access-date=January 5, 2016 |archive-url=https://web.archive.org/web/20160125103618/http://www.instyle.com/news/leonardo-dicaprio-haircut-photo-2015 |archive-date=January 25, 2016 |url-status=dead }}</ref><ref>{{cite web|url=http://www.esquire.com/style/mens-fashion/news/a35965/athleisure-urban-lumberjack/ |publisher=Esquire |title=Why 'Athleisure' Replaced the Urban Lumberjack |date=Jun 25, 2015 |first=Dennis |last=Tang |access-date=January 5, 2016 |archive-url=https://web.archive.org/web/20160112084933/http://www.esquire.com/style/mens-fashion/news/a35965/athleisure-urban-lumberjack/ |archive-date=January 12, 2016 |url-status=dead }}</ref><ref>[https://www.theatlantic.com/national/archive/2014/12/lumbersexuality-and-its-discontents/383563/ Lumbersexuality and Its Discontents] {{Webarchive|url=https://web.archive.org/web/20170303075616/https://www.theatlantic.com/national/archive/2014/12/lumbersexuality-and-its-discontents/383563/ |date=2017-03-03 }} by Willa Brown (December 10, 2014), ''The Atlantic''</ref> researchers show that the term is a media representation that very few people actually use for self identification.<ref name=":0" />