Editing Internationalization (section)

=== Diamond model <small>''(Michael Porter)''</small> ===
{{Main|Diamond model}}
The diamond model is an economical model developed by [[Michael Porter]] in his book ''The Competitive Advantage of Nations'', where he published his theory of why particular industries become competitive in particular locations.<ref name="traill">{{cite book |title= Competitiveness in the Food Industry |last= Traill |first= Bruce |author2=Eamonn Pitts |year= 1998 |publisher= Springer |isbn= 0-7514-0431-4 |pages= 301 |url= https://books.google.com/books?id=-g_iw4ocyAgC }}</ref>

The diamond model consists of six factors:<ref name="traill" />

* Factor conditions
* Demand conditions
* Related and supporting industries
* Firm strategy, structure and rivalry
* Government
* Chance

The Porter thesis is that these factors interact with each other to create conditions where innovation and improved competitiveness occurs.<ref name="traill" />