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Proxy server
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====QA geotargeted advertising==== Advertisers use proxy servers for validating, checking and quality assurance of [[geotargeting|geotargeted ads]]. A geotargeting ad server checks the request source IP address and uses a [[Internet geolocation|geo-IP database]] to determine the geographic source of requests.<ref>{{cite web|title=Hot Tactics For Geo-Targeted Ads on Google & Bing|date=October 2013|url=http://searchengineland.com/hot-tactics-for-geo-targeted-ads-on-google-bing-smx-east-173213|access-date=7 February 2014|archive-date=14 February 2014|archive-url=https://web.archive.org/web/20140214092544/http://searchengineland.com/hot-tactics-for-geo-targeted-ads-on-google-bing-smx-east-173213|url-status=live}}</ref> Using a proxy server that is physically located inside a specific country or a city gives advertisers the ability to test geotargeted ads.
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