Editing Mergers and acquisitions (section)

===By functional roles in market===
The M&A process itself is a multifaceted which depends upon the type of merging companies.
*A horizontal merger is usually between two companies in the same business sector. An example of horizontal merger would be if a video game publisher purchases another video game publisher, for instance, [[Square Enix]] acquiring [[Eidos Interactive]].<ref>{{cite web|url=http://www.hd.square-enix.com/eng/pdf/news/20090212_02en.pdf |title=RECOMMENDED CASH OFFER FOR EIDOS PLC BY SQEX LTD. TO BE EFFECTED BY MEANS OF A SCHEME OF ARRANGEMENT UNDER THE UK COMPANIES ACT 2006|publisher=Square Enix|date=12 February 2009|access-date=16 February 2018|archive-url=https://web.archive.org/web/20150323124837/http://www.hd.square-enix.com/eng/pdf/news/20090212_02en.pdf|archive-date=23 March 2015|url-status=dead}}</ref> This means that synergy can be obtained through many forms such as; increased market share, cost savings and exploring new market opportunities.
*A vertical merger represents the buying of supplier of a business. In a similar example, if a video game publisher purchases a video game development company in order to retain the development studio's intellectual properties, for instance, [[Kadokawa Corporation]] acquiring [[FromSoftware]].<ref>{{Cite news|url=https://www.engadget.com/2014/04/28/from-software-acquired-by-japanese-publisher-kadokawa-games/|title=From Software acquired by Japanese publisher Kadokawa Corporation|work=Engadget|access-date=2017-12-10|language=en-US}}</ref> The vertical buying is aimed at reducing overhead cost of operations and economy of scale.
*Conglomerate M&A is the third form of M&A process which deals the merger between two irrelevant companies. The relevant example of conglomerate M&A would be if a video game publisher purchases an animation studio, for instance, when [[Sega Sammy Holdings]] subsidized [[TMS Entertainment]].<ref>{{cite web|url=http://www.tms-e.co.jp/english/pdf/100827kogaisya.pdf |title=Notice Concerning Exchange of Shares to Convert Sammy NetWorks Co., Ltd., SEGA TOYS CO., LTD. and TMS ENTERTAINMENT, LTD. into Wholly Owned Subsidiaries of SEGA SAMMY HOLDINGS INC|publisher=Sega Sammy Holdings Inc.|date=27 August 2010|access-date=9 January 2017|archive-url=https://web.archive.org/web/20131012034838/http://www.tms-e.co.jp/english/pdf/100827kogaisya.pdf|archive-date=12 October 2013|url-status=dead}}</ref> The objective is often diversification of goods and services and capital investment.