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Verbal Behavior
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==Multiple causation== Skinner notes in this chapter how any given response is likely to be the result of multiple variables. Secondly, that any given variable usually affects multiple responses.<ref>{{Cite book |first=Burrhus Frederick |last=Skinner |title=Verbal Behavior |author-link=B.F. Skinner |place=Acton, MA |publisher=Copley Publishing Group |year=1957 |isbn=978-1-58390-021-5 |page=227}}</ref> The issue of multiple audiences is also addressed, as each audience is, as already noted, an occasion for strong and successful responding. Combining audiences produces differing tendencies to respond.<ref>{{cite journal |last=Normand |first=M. |year=2001 |title=Verbal Behavior: History and Future |journal=The Behavior Analyst Today |volume=3 |issue=1 |pages= 41β55 |doi=10.1037/h0099959}}</ref><ref name="Leigland2007">{{cite journal |last=Leigland |first=S. |year=2007 |title=Fifty Years Later: Comments on the Further Development of a Science of Verbal Behavior |journal=The Behavior Analyst Today |volume=8 |issue=3 |pages=336β46 |doi=10.1037/h0100625}}</ref>
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