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Neuro-linguistic programming
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===Decentralization and criticism=== This lack of centralized control means there is no single standard for NLP practice or training. Practitioners can market their own methodologies, leading to inconsistencies within the field.<ref name="Carroll-2009" /><ref>{{cite book |last1=Moxom |first1=Karen |title=The NLP Professional: Create a More Professional, Effective and Successful NLP Business |edition=|year=2011 |publisher=Ecademy Press |location=Herts |isbn=978-1-907722-55-4 |pages=46β50 |chapter=Three: Demonstrating Best Practice |chapter-url=https://books.google.com/books?id=7KEYurmAA8sC}}</ref> This has been a source of criticism, highlighted by an incident in 2009 where a British television presenter registered his cat<ref>{{cite news |url=http://news.bbc.co.uk/1/hi/8303126.stm |title=Cat registered as hypnotherapist |publisher=[[BBC]] |date=12 October 2009 |access-date=6 November 2009}}</ref> with the British Board of Neuro Linguistic Programming (BBNLP), demonstrating the organization's lax credentialing. Critics like Karen Stollznow find irony in the initial legal battles between Bandler and Grinder, considering their failure to apply their own NLP principles to resolve their conflict.<ref name="Stollznow-2010"/> Others, such as Grant Devilly, characterize NLP associations as "[[granfalloon]]s"βa term implying a lack of unifying principles or a shared sense of purpose.<ref name="Devilly-2005"/>
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