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Agenda-setting theory
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===== ''Individual Media Consumption Patterns'' ===== Individual consumption patterns have become increasingly more important in shaping personal agendas. Studies suggest most individual agendas are not consistent with traditional public agendas, emphasizing the need to consider personal influence in the social media era.<ref name=":2">{{Cite journal |last1=Yi |first1=Hongfa |last2=Wang |first2=Yike |date=2022-05-25 |title=Who Is Affecting Who: The New Changes of Personal Influence in the Social Media Era |journal=Frontiers in Psychology |language=English |volume=13 |doi=10.3389/fpsyg.2022.899778 |doi-access=free |pmid=35693508 |issn=1664-1078|pmc=9174742 }}</ref> As a result, agenda-setting has given rise to the "individual agenda," reflecting individual issue saliences rather than collective public agendas.<ref name=":2" /> Understanding these dynamics is crucial for policymakers, as the rise of agenda diversity can create ambiguity in interpreting public priorities, complicating the policymaking process.<ref name=":1" />
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