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Product placement
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===Comics=== [[South Africa]]n football comic book ''[[Supa Strikas]]'' accepts product placement to allow for the comic's free distribution. Product placement occurs throughout the publication; on players' shirts, billboards and signage, and through the branding of locations or scenarios. ''Supa Strikas'' receives the majority of its support from [[Chevron Corporation|Chevron]], via its [[Caltex]] and [[Texaco]] brands. In markets where Chevron lacks a presence, other brands step in, e.g., including [[Visa Inc.|Visa]] in [[Kenya]], [[Uganda]] and [[Tanzania]]. Other brands include their logos included as both billboard and background advertising, and through the branding of locations and scenarios. These companies include [[Metropolitan Life]], [[Nike, Inc.|Nike]], [[Spur Steak Ranches]] and the [[South African National Roads Agency]], among others.<ref>{{cite news|title=Komik Melangkau Sempadan|newspaper=[[Kosmo!]]|date=December 9, 2008|url=http://www.kosmo.com.my/kosmo/content.asp?y=2008&dt=1209&pub=Kosmo&sec=Rencana_Utama&pg=ru_01.htm|access-date=December 9, 2008|language=ms|archive-url=https://web.archive.org/web/20081209232317/http://www.kosmo.com.my/kosmo/content.asp?y=2008&dt=1209&pub=Kosmo&sec=Rencana_Utama&pg=ru_01.htm|archive-date=December 9, 2008|url-status=dead|df=mdy-all}}</ref> Other titles adopted the same system, including cricket comic ''Supa Tigers'' and ''Strike Zone''.
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