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Deram Records
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===1966β1968=== In the 1960s Decca recording engineers experimented with ways of improving [[stereo]] recordings. They created a technique they named "Decca Panoramic Sound." The term "Deramic" was created as abbreviation of this. The new concept "allowed for more space between instruments, rendering these sounds softer to the ear." Early stereo recordings of popular music usually were mixed with sounds to the hard left, centre, or hard right only. This was because of the technical limitations of the professional [[multitrack recording|4-track]] [[Reel-to-reel audio tape recording|reel-to-reel]] recorders which were considered state of the art until 1967. Decca initially conceived Deram Records as an outlet for Deramic Sound recordings of contemporary [[Pop music|pop]] and [[rock music]], however, not all of the early recordings on Deram used this technique.<ref>{{cite web |title=CVINYL.COM β Label Variations: Deram Records |url=http://www.cvinyl.com/labelguides/deram.php |website=cvinyl.com}}</ref> 'Deramic Sound' was intended to create recordings that had a more natural stereo spread. The basic difference was that, instead of overdubbing and mixing four individual (mono) tracks from a four-track recorder, the Decca recording engineers used a pair of four-track machines to layer multiple two-channel (stereo) recordings. This new concept, with additional tracks, permitted the engineer to place instruments more easily in any position within the stereo field. To launch the 'Deramic Sound' concept Deram issued a series of six [[easy listening]] orchestral pop albums in October 1967. The albums all included the word ''Night'' in the title, i.e. ''Strings in the Night'', ''Brass in the Night'', etc. Artists in this series included Gordon Franks, [[Peter Knight (composer)|Peter Knight]], and Tony Osborne. The label was soon reinvented as a rival to early pre-punk 'indie' record companies like [[Island Records]]<ref>{{Cite web|url=https://recordcollectormag.com/articles/in-the-garden-of-deram|title=In the garden of Deram |website=Recordcollectormag.com|access-date=11 June 2021}}</ref> and moulded into a home for '[[Progressive rock|progressive]]' or 'psychedelic' artists. Among the first recordings in this series was the November 1967 album release ''[[Days of Future Passed]]'' by [[the Moody Blues]], while Crocheted Doughnut Ring and Beverley Martyn were also signed to the label around this time. Professional eight-track recorders began to appear in many British studios starting with [[Advision Studios]] and [[Trident Studios]] in early 1968. The eight-track machines were far more flexible than the dual four-track recorder setup. By 1969 Decca had obtained its own eight-track recorder. Since Decca engineers no longer had more tracks than other major studios the 'Deramic Sound' concept quickly became outdated and was dropped.
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