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===Movietime=== E! was originally launched on July 31, 1987, as '''Movietime''', a service that aired movie trailers, entertainment news, event and awards coverage, and interviews as an early example of a national [[barker channel]].<ref>{{cite news|url= https://query.nytimes.com/gst/fullpage.html?res=9C0CE4DD173CF930A35755C0A966958260&sec=&spon=|work=The New York Times|first= Jeremy|last=Gerard|title=TELEVISION; Fledgling Cable Networks Are Poised for Flight|date=June 3, 1990}}</ref> The channel was founded by [[Larry Namer]] and [[Alan Mruvka]].<ref name="BOOK1">{{cite book|last=Slide|first=Anthony|title=The television industry: a historical dictionary|publisher=[[Greenwood Press]] |year=1991 |edition=illustrated|page=94|isbn=9780313256349|url=https://books.google.com/books?id=z4EYAAAAIAAJ&q=alan-mruvka}}</ref><ref name="NYT1">{{cite news|url=https://www.nytimes.com/1987/07/30/business/advertising-promoting-movies-via-cable.html|title=Advertising; Promoting Movies Via Cable|last=Dougherty|first=Philip H.|date=July 30, 1987|work=[[The New York Times]]|access-date=June 24, 2009|archive-date=August 31, 2020|archive-url=https://web.archive.org/web/20200831042549/https://www.nytimes.com/1987/07/30/business/advertising-promoting-movies-via-cable.html|url-status=live}}</ref> Early Movietime hosts included [[Greg Kinnear]], [[Katie Wagner]], [[Julie Moran]], Suzanne Kay (daughter of [[Diahann Carroll]]), [[Mark DeCarlo]], [[Sam Rubin]] and [[Richard Blade]].
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