Editing Neustar (section)

==Business==
From 1998 until 2015, the original business of Neustar was the administration of the [[North American Numbering Plan]], the maintenance of the system of directories and databases that manage the telephone [[area codes]] and central office prefixes in North America. This enables the routing of calls among thousands of competing [[communications service provider]]s (CSPs). Neustar also provided clearinghouse services to emerging CSPs, including [[Internet service provider]]s (ISPs), [[mobile network operator]]s, [[cable television]] operators, and ''voice over Internet protocol'' (VoIP) service providers.{{Citation needed|date=September 2010}}

Neustar offers internal and external managed [[Domain name system]] (DNS) services that play a role in directing and managing traffic in the Internet, cloud-based DDoS attack protection and website performance management tools.<ref>{{cite web|url=http://www.darkreading.com/attacks-breaches/neustar-second-annual-ddos-survey-finds/240153552|title=Neustar Second Annual DDoS Survey Finds 35% Of Businesses Experienced A DDoS Attack In 2012|publisher=Dark Reading|date=April 24, 2013|access-date=December 9, 2013|archive-date=December 6, 2013|archive-url=https://web.archive.org/web/20131206145613/http://www.darkreading.com/attacks-breaches/neustar-second-annual-ddos-survey-finds/240153552|url-status=dead}}</ref> Before being purchased by Godaddy, Neustar managed the authoritative directories for the [[.us]] and [[.biz]] Internet domains, and acted as the worldwide "registry gateway" for China's [[.cn]] and Taiwan's [[.tw]] Internet domains outside of these two countries.<ref name="s1">{{Citation | date = March 25, 2009 | author = Neustar, Inc. | title = U.S. Securities and Exchange Commission Form S-1| url = https://www.sec.gov/Archives/edgar/data/1265888/000104746905008020/a2154212zs-1.htm  | access-date = January 1, 2010 }}</ref> Neustar also provided back end registry services for [[.co]] Top Level Domain.

Neustar previously operated the authoritative directory for U.S. [[Short code|Common Short Codes]], part of the short messaging service (SMS) relied upon by the U.S. wireless industry, and provides solutions used by mobile network operators to enable mobile instant messaging for their end users. CTIA granted that contract to [[Iconectiv]], who took over providing Common Short Code (CSC) Registry Services on January 1, 2016.<ref name="Previously">{{cite press release |title=CTIA Announced New Strategic Partner iconectiv for Common Short Code Registry Services |url=http://www.ctia.org/resource-library/press-releases/archive/ctia-announced-new-strategic-partner-iconectiv-for-common-short-code-registry-services |publisher=[[CTIA (organization)|CTIA]] |archive-url=https://web.archive.org/web/20150906115511/http://www.ctia.org/resource-library/press-releases/archive/ctia-announced-new-strategic-partner-iconectiv-for-common-short-code-registry-services |archive-date=September 6, 2015 |date=July 30, 2015}}</ref>

Neustar offered a "Digital Rights Locker" for Hollywood studios, consumer electronics manufacturers and retailers looking for [[Digital restrictions management]], such as [[UltraViolet (system)|UltraViolet]] and the planned Mobile DTV Trust Authority (MDTV) Open Mobile Video Coalition (OMVC). UltraViolet was shut down on July 31, 2019.<ref>{{Cite web|last=Perez|first=Sarah|date=31 January 2019|title=Cloud movie locker UltraViolet is finally closing|url=https://techcrunch.com/2019/01/31/cloud-movie-locker-ultraviolet-is-finally-closing/|access-date=2020-11-11|website=TechCrunch|language=en-US}}</ref>