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Paramount Media Networks
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=== Pre-launch: Warner Communications joint venture (1977β1984) === '''Warner Cable Communications''' was founded on December 1, 1977, by [[Time Warner Cable|Warner Cable]], itself a division of [[Warner Communications]], to launch [[QUBE]], an interactive cable television network. Seeing the potential in the creation of new cable networks, Warner Cable divested QUBE's biggest brands, Star Channel, Pinwheel and Sight on Sound, into nationwide outlets. Star Channel began by satellite in January 1979 and was renamed [[The Movie Channel]] by the end of the year. The original Channel C-3, by then known as Pinwheel, became [[Nickelodeon]] in April 1979. As a result of these actions, Warner Cable Communications would then be rebranded as '''Warner-Amex Satellite Entertainment''', becoming a [[joint venture]] between Warner Cable and [[American Express]]. In 1980, Warner-Amex formed a joint venture with the now-defunct [[Cablevision]]'s Rainbow Media (now [[AMC Networks]]) division to launch [[Bravo (American TV network)|Bravo]], a cable network dedicated to arts and films, on December 1, 1980. Full control of the channel, however, was sold to Rainbow Media in 1984; [[NBC]] would acquire Bravo in 2003, and the channel is now currently owned by [[Comcast]]'s [[NBCUniversal]].<ref>{{Cite web |author1=MCN Staff |date=2002-11-04 |title=NBC to Buy Bravo |url=https://www.nexttv.com/news/nbc-buy-bravo-154810 |access-date=2022-08-21 |website=Multichannel News |language=en}}</ref> On August 1, 1981, [[MTV]] debuted. In 1983, concerned by the strategic and financial failure of its pay-television venture The Movie Channel (started to reap the benefits Time Inc. was having with [[HBO]] and [[Cinemax]]), WASEC established a joint venture with [[Viacom (1952β2006)|Viacom]], merging TMC with their premium movie network Showtime to form [[Showtime Networks|Showtime/The Movie Channel, Inc.]]; WASEC, however, had no operational involvement in the joint venture.
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