Editing Seduction (section)

== Use in sexual relationships ==
Males and females both implement the strategy of seduction as a method of negotiating their [[sexual relationships]].<ref name=":1">{{Cite journal|author=McCormick, N. B.|author2=Jesser, C. J.|name-list-style=amp|year=1983|title=The courtship game: Power in the sexual encounter. Changing boundaries|journal=Changing Boundaries: Gender Roles and Sexual Behavior}}</ref> This can often involve [[Manipulation (psychology)|manipulation]] of other individuals. This is primarily based on [[desire]], normally physical, as well as attraction towards them. Popular phrases often used include; 'the language of [[love]] is universal'.<ref name=":2">{{Cite journal|author=Grammer, K|year=1989|title=Human courtship behaviour: Biological basis and cognitive processing.|journal=The Sociobiology of Sexual and Reproductive Strategies|pages=147–169}}</ref>  These phrases help to demonstrate the extensively pervasive and ubiquitous strategy use within [[love]] and relationships amongst humans. Individuals employing such strategies often do so subconsciously and will merely report the feelings and thoughts that they subjectively experienced and are colloquially comparable to 'attraction'<ref>{{Cite journal|author=Lamm, H.|author2=Wiesmann, U.|name-list-style=amp|year=1997|title=Subjective attributes of attraction: How people characterize their liking, their love, and their being in love.|journal=Personal Relationships|volume=4 |issue=3|pages=271–284|doi=10.1111/j.1475-6811.1997.tb00145.x|doi-access=free}}</ref> or 'love'.<ref>{{Cite journal|author=Marston, P. J.|author2=Hecht, M. L.|author3=Robers, T.|name-list-style=amp|year=1987|title=True love ways': The subjective experience and communication of romantic love.|journal=Journal of Social and Personal Relationships|volume=4 |issue=4|pages=387–407|doi=10.1177/0265407587044001|s2cid=145339458}}</ref>

Research has indicated that seduction could substitute or equate to a form of collapsed or condensed [[courtship]].<ref name=":8">{{Cite journal|author=Givens, D. B.|year=1978|title=The nonverbal basis of attraction: Flirtation, courtship, and seduction.|journal=Psychiatry|volume=41 |issue=4|pages=346–359|doi=10.1080/00332747.1978.11023994|pmid=715095}}</ref> [[Evolutionary psychology]] suggests that this form of sexual enticement can be used in order to cajole desired individuals to engage in [[sexual intercourse]] and ultimately reproduce. This behaviour is also aimed at persuading someone to develop a short-term or long-term sexual relationship with them. Males declare that they adopt the strategy of seduction statistically more frequently than females.<ref name=":1" /> From an evolutionary perspective, this has been linked with females' higher [[parental investment]] and the lack of guarantee of male parental investment,<ref>{{Cite book|title=Parental investment and sexual selection. Sexual Selection & the Descent of Man|author=Robert, T.|publisher=Aldine de Gruyter|year=1972|location=New York|pages=136–179}}</ref> although evolutionary science cannot draw a causal relationship between the two factors. Females therefore need to be seduced more prior to engaging in sexual intercourse. Men more commonly wish to engage in more frequent short-term [[mating]],<ref name=":12">{{Cite journal|author=Buss, D.M.|author2=Schmitt, D.P.|name-list-style=amp|year=1993|title=Sexual Strategies Theory: an evolutionary perspective on human mating|journal=Psychological Review|volume=100|issue=2|pages=204–232|doi=10.1037/0033-295x.100.2.204|pmid=8483982}}</ref> which may require this strategy of seduction used to access the female for intercourse. However, this finding has been contradicted by non-verbal seduction results which indicate that females have more control within this area.<ref name=":2" /> Other potential strategies individuals employ to gain access to a mate include [[courtship|courting]] or having relatives select mates for [[Socioeconomics|socioeconomic]] reasons.<ref name=":2" /> Ultimately, both males and females have reported preferring seduction above all other strategies, such as the use of power or [[aggression]], for making a potential partner agree to sexual intercourse.<ref name=":1" /><ref name=":2" />