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Vested interest (communication theory)
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===Involvement=== A key factor to consider with vested interest is the level or type of involvement the individual has with a particular attitude object. This can be broken up into three main involvement components: Value-relevant, Impression-relevant, and Outcome-relevant. Value-relevant involvement concerns behaviors which support/reinforce values of the individual. Impression-relevant involvement relates to those behaviors which serve to create or maintain a specific image of the individual. This could, in some ways, be compared to a [[Self-monitoring|low-self monitor]]. Outcome-relevant involvement concerns those behaviors which hold direct personal consequences at a premium for the individual and as a result, corresponds most closely to vested interest.<ref name="Crano"/> The concept of involvement closely relates to collaboration which encompasses value, impression and desired outcome. Vested interest is essential in achieving success in collaboration where two or more individuals have the potential to gain or lose.<ref name="Guard">{{cite journal |last1=Guard |first1=R. |title=Musing on Collaboration and Vested Interest |journal=The Journal of Academic Librarianship |date=2005 |volume=31 |issue=2 |pages=89β90 |issn=0099-1333 |doi=10.1016/j.acalib.2005.01.007}}</ref> Organizations who strive for collaborative success benefit from understanding vested interest and that of other collaborators in order to maintain a supportive level of involvement.<ref name="Guard" />
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