Editing Video game developer (section)

===First-party developers{{anchor|First-party_developer}}===
In the [[video game industry]], a first-party developer is part of a company that manufactures a video game console and develops mainly for it. First-party developers may use the name of the company itself (such as [[Nintendo]]), have a specific division name (such as [[Sony Computer Entertainment|Sony's]] [[Polyphony Digital]]) or have been an independent studio before being acquired by the console manufacturer (such as [[Rare (company)|Rare]] or [[Naughty Dog]]).<ref>{{cite web|last=Ahmed|first=Shahed|title=Naughty Dog discusses being acquired by Sony|url=https://www.gamespot.com/articles/naughty-dog-discusses-being-acquired-by-sony/1100-2677654/|website=GameSpot|access-date=2018-05-26|archive-date=2018-06-29|archive-url=https://web.archive.org/web/20180629131447/https://www.gamespot.com/articles/naughty-dog-discusses-being-acquired-by-sony/1100-2677654/|url-status=live}}</ref> Whether by purchasing an independent studio or by founding a new team, the acquisition of a first-party developer involves a huge [[financial investment]] on the part of the console manufacturer, which is wasted if the developer fails to produce a hit game on time.<ref name=NGen30>{{cite magazine |title=Is Your Favorite Game Company Ripping You Off? |magazine=[[Next Generation (magazine)|Next Generation]] |issue=30|publisher=[[Imagine Media]] |date=June 1997|pages=39–40 |url=https://archive.org/stream/NextGeneration30Jun1997/Next_Generation_30_Jun_1997#page/n40}}</ref> However, using first-party developers saves the cost of having to make royalty payments on a game's profits.<ref name=NGen30/> Current examples of first-party studios include [[Nintendo EPD]] for Nintendo, [[SIE Worldwide Studios|PlayStation Studios]] for Sony, and [[Xbox Game Studios]] for [[Microsoft Gaming]].