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===Web 1.0=== Web 1.0 is a [[retronym]] referring to the first stage of the [[World Wide Web]]'s evolution, from roughly 1989 to 2004. According to Graham Cormode and Balachander Krishnamurthy, "content creators were few in Web 1.0 with the vast majority of users simply acting as consumers of content".<ref>{{Cite journal|first=Graham Cormode|last=Balachander Krishnamurthy|title=Key differences between Web 1.0 and Web 2.0|journal=First Monday|volume=13|issue=6|date=2 June 2008|url=http://firstmonday.org/htbin/cgiwrap/bin/ojs/index.php/fm/article/view/2125/1972|access-date=23 September 2014|archive-url=https://web.archive.org/web/20121025113431/http://firstmonday.org/htbin/cgiwrap/bin/ojs/index.php/fm/article/view/2125/1972|archive-date=25 October 2012|url-status=live|df=dmy-all}}</ref> [[Personal web page]]s were common, consisting mainly of static pages hosted on [[Internet Service Provider|ISP]]-run [[web server]]s, or on [[free web hosting service]]s such as [[Tripod (web hosting)|Tripod]] and the now-defunct [[GeoCities]].<ref>{{cite web|url=http://cultureandcommunication.org/deadmedia/index.php/Geocities|title=Geocities – Dead Media Archive|website=cultureandcommunication.org|access-date=2014-09-23|archive-url=https://web.archive.org/web/20140524003656/http://cultureandcommunication.org/deadmedia/index.php/Geocities|archive-date=2014-05-24|url-status=live}}</ref><ref>{{cite web|url=http://www.pcworld.com/article/163765/So_Long_GeoCities_We_Forgot_You_Still_Existed.html|title=So Long, GeoCities: We Forgot You Still Existed|date=2009-04-23|access-date=2014-09-23|archive-url=https://web.archive.org/web/20141017090359/http://www.pcworld.com/article/163765/So_Long_GeoCities_We_Forgot_You_Still_Existed.html|archive-date=2014-10-17|url-status=live}}</ref> With Web 2.0, it became common for average web users to have social-networking profiles (on sites such as [[Myspace]] and [[Facebook]]) and personal blogs (sites like [[Blogger (service)|Blogger]], [[Tumblr]] and [[LiveJournal]]) through either a low-cost [[web hosting services|web hosting service]] or through a dedicated host. In general, content was generated dynamically, allowing readers to comment directly on pages in a way that was not common previously.{{Citation needed|date=September 2010}} Some Web 2.0 capabilities were present in the days of Web 1.0, but were implemented differently. For example, a Web 1.0 site may have had a [[guestbook]] page for visitor comments, instead of a [[comment section]] at the end of each page (typical of Web 2.0). During Web 1.0, server performance and bandwidth had to be considered—lengthy comment threads on multiple pages could potentially slow down an entire site. [[Terry Flew]], in his third edition of ''New Media,'' described the differences between Web 1.0 and Web 2.0 as a {{Blockquote|text="move from personal websites to blogs and blog site aggregation, from publishing to participation, from web content as the outcome of large up-front investment to an ongoing and interactive process, and from content management systems to links based on "tagging" website content using [[Keyword (Internet search)|keyword]]s ([[folksonomy]])."|sign=|source=}} Flew believed these factors formed the trends that resulted in the onset of the Web 2.0 "craze".<ref>{{Cite book |title=New Media: An Introduction |last=Flew |first=Terry |year=2008 |edition=3rd |publisher=Oxford University Press |location=Melbourne |page=19 }}</ref> ====Characteristics==== Some common design elements of a Web 1.0 site include:<ref>{{cite journal|last1=Viswanathan|first1=Ganesh|last2=Dutt Mathur|first2=Punit|last3=Yammiyavar|first3=Pradeep|title=From Web 1.0 to Web 2.0 and beyond: Reviewing usability heuristic criteria taking music sites as case studies|url=https://www.academia.edu/8381037|date=March 2010|place=Mumbai|access-date=20 February 2015|series=IndiaHCI Conference|archive-date=21 March 2022|archive-url=https://web.archive.org/web/20220321085849/https://www.academia.edu/8381037|url-status=live}}</ref> * Static pages rather than [[dynamic HTML]].<ref>{{cite web|url=https://computer.howstuffworks.com/web-10.htm|title=Is there a Web 1.0?|date=January 28, 2008|website=HowStuffWorks|access-date=February 15, 2019|archive-url=https://web.archive.org/web/20190222191357/https://computer.howstuffworks.com/web-10.htm|archive-date=February 22, 2019|url-status=live|df=mdy-all}}</ref> * Content provided from the server's [[File system|filesystem]] rather than a relational database management system ([[RDBMS]]). * Pages built using [[Server Side Includes]] or [[Common Gateway Interface]] (CGI) instead of a [[web application]] written in a [[dynamic programming language]] such as [[Perl]], [[PHP]], [[Python (programming language)|Python]] or [[Ruby (programming language)|Ruby]].{{clarify|date=April 2021}} * The use of [[HTML 3.2]]-era elements such as [[Framing (World Wide Web)|frames]] and tables to position and align elements on a page. These were often used in combination with [[spacer GIF]]s.{{Citation needed|date=September 2010}} * Proprietary [[HTML]] extensions, such as the [[blink element|<blink>]] and [[marquee tag|<marquee>]] tags, introduced during the [[First Browser War|first browser war]]. * Online [[guestbook]]s. * [[GIF]] buttons, graphics (typically 88×31 [[pixel]]s in size) promoting [[web browser]]s, [[operating system]]s, [[text editor]]s and various other products. * HTML forms sent via [[email]]. Support for [[server side scripting]] was rare on [[shared server]]s during this period. To provide a feedback mechanism for web site visitors, [[mailto]] forms were used. A user would fill in a form, and upon clicking the form's submit button, their [[email client]] would launch and attempt to send an email containing the form's details. The popularity and complications of the mailto protocol led browser developers to incorporate [[email client]]s into their browsers.<ref>{{cite web|url=http://www.catb.org/esr/writings/taoup/html/ch13s04.html|title=The Right Size of Software|website=www.catb.org|access-date=2015-02-20|archive-url=https://web.archive.org/web/20150617002902/http://www.catb.org/esr/writings/taoup/html/ch13s04.html|archive-date=2015-06-17|url-status=live}}</ref>
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