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Discounts and allowances
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=== Educational or student discount{{anchor|Educational discount|Student discount}} === {{See also|Computer lab#Academic software bundles}} These are price reductions given to members of educational institutions, usually students but possibly also to educators and to other institution staff. The provider's purpose is to build brand awareness early in a buyer's life, or build product familiarity so that after graduation the holder is likely to buy the same product, for own use or for an employer, at its normal price. Providers also offer student discounts as means of offering a product within the budget of a student, which would otherwise be too expensive, thus gaining extra sales. Students may be able to get discounts on products, services, entertainment, and more.<ref>{{Cite web|title=How to Get the Best College Student Discounts|url=https://www.savingforcollege.com/article/how-to-get-the-best-college-student-discounts|access-date=2021-05-10|website=Savingforcollege.com|language=en-US}}</ref> Educational discounts may be given by merchants directly, or via a student discount program. Many brands like [[Apple Inc.|Apple]], [[Dell]], give exclusive discounts to students on their tech products, so that the students get to learn from the latest technology available making their work lesser. Additionally, travel websites also offer student discounts to help make travel more affordable for students. Some websites may also offer other perks for students, such as free cancellations or additional loyalty points. Students can get discounts not only from tech and travel but also from lifestyle brands.
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