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Text messaging
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==== New Zealand ==== There are three mobile network companies operating in New Zealand, with some sub-brands and MVNOs. [[Spark New Zealand|Spark NZ]] (formerly Telecom NZ), was the first telecommunication company in New Zealand. In 2011, Spark was broken into two companies by regulation, with Chorus Ltd taking the landline infrastructure and Spark NZ providing services including over their mobile network. Vodafone NZ (now [[One NZ]]) acquired mobile network provider Bellsouth New Zealand in 1998 and had 2.32 million customers as of July 2013.<ref>{{cite news|url=http://www.nbr.co.nz/article/vodafone-boosts-mobile-customers-ending-long-run-losses-wb-143170/|title=Vodafone boosts mobile customers, ending long run of losses|newspaper=[[National Business Review]]|first=Paul|last=McBeth|date=22 July 2013|access-date=15 January 2020|archive-date=1 February 2021|archive-url=https://web.archive.org/web/20210201151802/https://www.nbr.co.nz/article/vodafone-boosts-mobile-customers-ending-long-run-losses-wb-143170/|url-status=dead}}</ref><ref>[http://www.vodafone.co.nz/about/company-information Company information] from the [[Vodafone New Zealand]] website</ref> Vodafone launched the first Text messaging service in 1999<ref>[http://www.vodafone.co.nz/about/#history Vodafone history timeline]. Vodafone.co.nz. Retrieved on 8 June 2015.</ref> and has introduced innovative TXT services like SafeTXT and CallMe<ref>{{cite web|url=https://one.nz/mobile/apps-services/#txt-services|archive-url=https://web.archive.org/web/20150110081745/http://www.vodafone.co.nz/mobile-services/callme/|archive-date=10 January 2015|url-status=dead|title=A free TXT service to say Call Me}}</ref> [[2degrees]] Mobile Ltd launched in August 2009. In 2005, around 85% of the adult population had a mobile phone.<ref>{{cite journal|url=http://www.nzma.org.nz/journal/118-1216/1494/ |title=Smoking cessation using mobile phone text messaging is as effective in Māori as non-Māori |journal=[[The New Zealand Medical Journal]] |date=3 June 2005 |volume=118 |issue=1216 |quote=More than 85% of young New Zealand adults now have a mobile phone (statistics by ethnicity are not available), and text messaging among this age group has rapidly developed into a new communications medium. |url-status=dead |archive-url=https://web.archive.org/web/20091124050256/http://www.nzma.org.nz/journal/118-1216/1494/ |archive-date=24 November 2009 }}</ref> In general, texting is more popular than making phone calls, as it is viewed as less intrusive and therefore more polite.{{Citation needed|date=November 2023}}
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