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Atco Records
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===1970sβ1980s: Downsizing === During the 1970s, Atlantic Records began to broaden the range of its own roster, causing ATCO to become deemphasized as many of its acts would eventually have their material released under the main Atlantic brand. In the middle 1970s, ATCO became increasingly used for hard rock acts and some British and European bands. During this time, the label issued early albums from [[AC/DC]]. Starting in 1978, however, AC/DC releases were issued on Atlantic until their contract with the label ended in the 1990s. In 1980, ATCO's visibility rose with strong chart performances from Pete Townshend's ''[[Empty Glass]]'' album and the song "[[Cars (song)|Cars]]" by [[Gary Numan]]. As the 1980s wore on, ATCO continued to have streamlined success with artists such as [[Sweet Sensation (trio)|Sweet Sensation]], [[JJ Fad]] and [[Michel'le]] (the latter who were signed to the label in conjunction with Ruthless Records), while steadily becoming less active overall.
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