Editing Creation Records (section)

== Sony years ==
After selling to Sony, Creation signed [[Oasis (band)|Oasis]], whose debut album ''[[Definitely Maybe]]'' became a huge critical and commercial success. The band went on to epitomise the cultural [[Britpop]] movement of the mid-1990s. The success of Oasis was unprecedented for an act on an independent label. Their second album, ''[[(What's the Story) Morning Glory?]]'' became the biggest selling British album of the decade.

In the 1990s, Creation launched the subsidiary [[Rev-Ola Records]], which was formed by Joe Foster. Rev-Ola is now a part of the PoppyDisc group of labels.

The revitalised [[Labour Party (UK)|Labour Party]] took note of McGee's accomplishments with Creation. They got McGee to spearhead a media campaign prior to the [[1997 United Kingdom general election|1997 general election]] in order to appeal to Britain's youth culture. He was largely responsible for changing government legislation in relation to musicians being able to go on the [[New Deal (United Kingdom)|New Deal]] which gave musicians three years to develop and be funded by the government instead of having to take other jobs to survive.

''[[Omnibus (UK TV series)|Omnibus]]'' went on to make a documentary on McGee and Creation in 1998 for [[BBC One]]. Creation Records was awarded 'Independent Label of the Year' every year between 1995 and 1998 by ''[[Music Week]]'', and McGee was awarded the ''[[NME]]'' 'Godlike Genius' award in February 1995.

In the United States and Canada, some of Creation's catalogue was licensed to various non-Sony record labels such as [[A&M Records]] (Swervedriver), [[DGC Records]] (Teenage Fanclub [outside Europe]), [[Reprise Records]] (Oasis), [[SBK Records]] (Adorable, Slowdive), and [[Sire Records]] (My Bloody Valentine, Primal Scream, Ride [outside the United Kingdom]).