Editing Louis Vuitton (section)

===WWII Nazi collaboration===

During World War II, Louis Vuitton [[Collaborationism|collaborated]] with the [[Nazis]] during the [[German military administration in occupied France during World War II|German occupation of France]]. The French book ''Louis Vuitton, A French Saga'', authored by French journalist Stephanie Bonvicini and published by Paris-based Editions Fayard,<ref>{{cite web|url=https://www.fayard.fr/|title=Fayard &#124; Editions Fayard|website=www.fayard.fr|access-date=25 August 2021|archive-date=16 August 2021|archive-url=https://web.archive.org/web/20210816082530/https://www.fayard.fr/|url-status=live}}</ref> tells how members of the Vuitton family actively aided the Vichy government led by Marshal [[Philippe Pétain]] and increased their wealth from their business affairs with the Germans. The family set up a factory dedicated to producing artefacts glorifying Pétain, including more than 2,500 busts.

Caroline Babulle, a spokeswoman for the publisher, Fayard, said: "They have not contested anything in the book, but they are trying to bury it by pretending it doesn't exist."<ref name="guardian.co.uk">{{cite news | url=https://www.theguardian.com/secondworldwar/story/0,14058,1230301,00.html | title=''Louis Vuitton's links with Vichy regime exposed'', The Guardian, June&nbsp;3, 2004. | location=London | date=3 June 2004 | access-date=11 May 2010 | first=Kim | last=Willsher | archive-date=2 June 2021 | archive-url=https://web.archive.org/web/20210602034637/https://www.theguardian.com/world/2004/jun/03/france.secondworldwar | url-status=live }}</ref> Responding to the book's release in 2004, a spokesman for LVMH said: "This is ancient history. The book covers a period when it was family-run and long before it became part of LVMH. We are diverse, tolerant and all the things a modern company should be."<ref name="guardian.co.uk"/> An LVMH spokesman told the satirical magazine ''[[Le Canard Enchaîné]]'': "We don't deny the facts, but regrettably the author has exaggerated the Vichy episode. We haven't put any pressure on anyone. If the journalists want to censor themselves, then that suits us fine." That publication was the only French periodical to mention the book, possibly because LVMH is the country's biggest advertiser in the press.<ref name="guardian.co.uk"/>