Editing ManpowerGroup (section)

=== The White Glove Girl and public offering (1966–1975) ===

The growing temporary employment category has been said to be a new category of work intentionally exempt from union protections. “To avoid union opposition, they developed a clever strategy, casting temp work as “women's work,” and advertising thousands of images of young, white, middle-class women doing a variety of short-term office jobs.”<ref name="PermTemp">{{cite news |last1=Hatton |first1=Erin |date=2013-01-26 |title=The Rise of the Permanent Temp Economy |url=https://opinionator.blogs.nytimes.com/2013/01/26/the-rise-of-the-permanent-temp-economy/ |work=The New York Times |access-date=2019-02-05}}</ref> In 1961, Manpower spent $1 million to place advertisements in Sunday papers across the country featuring their “White Glove Girls”. Winter described the company's strategy: "We chose white gloves as a symbol … because they seem to represent everything that is feminine, neat, and proper. They symbolize quality and efficiency.”<ref name="TempEcon">
{{cite book |last1=Hatton |first1=Erin |date=2011 |chapter=The Making of the Kelly Girl |title=The Temp Economy: From Kelly Girls to Permatemps in Postwar America |chapter-url=https://books.google.com/books?id=p8VdfVdDJYoC&q=manpower+girl+in+the+white+gloves&pg=PA30 |language=en |location=Philadelphia |publisher=Temple University Press |pages=30–41 |isbn=9781439900826 |access-date=2019-02-05 |via=Google Books}}</ref>  A 1962 advertisement<ref name="GirlGloves">{{cite web |url=http://gogd.tjs-labs.com/show-picture?id=1205869303&size=FULL |title=Call Manpower For the Girl in The White Gloves |author=<!--Not stated--> |date=2008-03-18 |website=Gallery of Graphic Design |access-date=2019-02-05}}</ref> from TIME features model Judy Newton<ref name="TempEcon" /> who was the public face of Manpower in the 1960s as “The Girl in the White Gloves”. It cites Manpower's 240 offices in the US and [[Canada]] and 15 offices in [[Europe]]. It also specifies that the company offered the following divisions: Office Services, Industrial Help, Salespower, Inc., and Technical Services.

In “The Temp Economy: From Kelly Girls to Permatemps in Postwar America”, Hatton posits that the images in these advertisements were carefully curated to be “respectable sex symbols” and very purposefully not displaying images of men or nonwhites and emphasizing that the White Glove Girls were “specially certified” as code for white & middle-class and not recent immigrants or black migrants.<ref name="TempEcon" /> A 1964 advertisement<ref name="GirlGloves2">{{cite web |url=https://i.pinimg.com/474x/16/16/f2/1616f2fe2cca274d17632448a252ada8--white-gloves-argentina.jpg |title=New Special Training makes the difference between Manpower® White Glove Girls and other temporary office workers |author=<!--Not stated--> |access-date=2019-02-05}}</ref> claims that the White Glove Girl carries an official training certificate that she is trained in: adapting quickly to new office routine, advanced telephone technique, dictation technique, transcribing services, good filing technique, fine points of electric typing, care of office equipment, keeping work confidential, starting the work day right, office etiquette, wardrobe and grooming, and dealing with office emergencies. The ad bills Manpower as the world's largest temporary help service with over 300 offices globally.

In 1962, Manpower went public, listing shares on the [[New York Stock Exchange]].<ref name="10-K-1996">{{cite web|url=https://www.sec.gov/Archives/edgar/data/871763/0000950137-97-001357.txt |title=Manpower Inc. 1996 Annual Report (Form 10-K) |date=February 25, 1997 |publisher=[[U.S. Securities and Exchange Commission]] |website=sec.gov |at=Item 1. Business Introduction and History}}</ref>

[[File:Manpower 1967.png|thumb|left|top|alt=Manpower Logo 1967-2006|Manpower Inc. logo from 1967 to 2006]]

By 1967, Manpower advertising claimed the company has over 500 offices throughout the world.<ref name="GirlGloves3">{{cite web |url=http://gogd.tjs-labs.com/show-picture?id=1205869484&size=FULL |title=Call For a Manpower White Glove Girl |author=<!--Not stated--> |date=2008-03-18 |website=Gallery of Graphic Design |access-date=2019-02-05}}</ref> The company opened its 100th foreign office and 500th office globally in Istanbul, Turkey on February 7, 1967.<ref name="500Office">{{cite news |date=1967-02-07 |title=100th Foreign Office Opened By Manpower |url=https://newspaperarchive.com/altoona-mirror-feb-07-1967-p-32/ |publisher=Altoona Mirror |access-date=2019-02-05}}</ref> On March 31, 1967, Manpower registered 300,000 shares of common stock offered for sale at $28 per share.<ref name="SECDigest">{{cite web|url=https://www.sec.gov/news/digest/1967/dig040667.pdf |title=SEC News Digest, 04-06-1967  |date=April 6, 1967 |publisher=[[U.S. Securities and Exchange Commission]] |website=sec.gov |page=3}}</ref> In 1968, Manpower Technical is established, expanding to offer specialized temporary employees outside office clerical and industrial settings.<ref name="MPGHistory" />