Editing Meta element (section)

===The <code>keywords</code> attribute===
The <code>keywords</code> attribute was popularized by [[Web search engine|search engine]]s such as [[Infoseek]] and [[AltaVista]] in 1995, and its popularity quickly grew until it became one of the most commonly used <code>meta</code> elements.<ref>Statistic (June 4, 1997), [http://vancouver-webpages.com/META/bycount.shtml META attributes by count], ''Vancouver Webpages'', retrieved June 3, 2007</ref>

No consensus exists whether or not the <code>keywords</code> attribute has any effect on ranking at any of the major [[search engines]] today. It is speculated{{By whom|date=November 2015}} that it does if the keywords used in the <code>meta</code> can also be found in the page copy itself.{{citation needed|date=May 2013}} With respect to [[Google]], thirty-seven leaders in search engine optimization concluded in April 2007 that the relevance of having keywords in the <code>meta</code>-attribute <code>keywords</code> is little to none<ref>[http://sangers.nu/blog/tech/20080909-the-meta-tag-attribute--keywords "In 2007, 37 leaders in search engine optimisation concluded that having keywords in the keywords attribute is little to none." Sanger.nu blog, September 9 2008, Retrieved August 2 2011] {{webarchive|url=https://web.archive.org/web/20090221001513/http://sangers.nu/blog/tech/20080909-the-meta-tag-attribute--keywords |date=2009-02-21 }}</ref> and in September 2009 [[Matt Cutts]] of Google announced that they were no longer taking keywords into account whatsoever.<ref>[http://googlewebmastercentral.blogspot.com/2009/09/google-does-not-use-keywords-meta-tag.html "Google does not use the keywords meta tag in web ranking"] Google Webmaster Central Blog, September 21, 2009, Retrieved September 21, 2009</ref>  However, both these articles suggest that [[Yahoo!]] still makes use of the keywords meta tag in some of its rankings.  Yahoo! itself claims support for the keywords meta tag in conjunction with other factors for improving search rankings.<ref>Yahoo! FAQs, [https://web.archive.org/web/20071015182848/http://help.yahoo.com/l/us/yahoo/search/ranking/ranking-02.html How do I improve the ranking of my web site in the search results?], ''Yahoo.com'', retrieved November 12, 2008</ref> In October 2009 Search Engine Round Table announced that "Yahoo Drops The Meta Keywords Tag Also"<ref>[http://www.seroundtable.com/archives/020918.html "Yahoo Drops The Meta Keywords Tag Also"] SEO Roundtable, October 8, 2009, Retrieved April 22, 2011</ref> but later reported that the announcement made by Yahoo!'s Senior Director of Search was incorrect.<ref name="gotitwrong">[http://www.seroundtable.com/archives/020964.html "Yahoo's Senior Director of Search Got It Wrong, Yahoo Uses Meta Keywords Still"] SEO Roundtable, October 16, 2009, Retrieved April 22, 2011</ref> In the corrected statement Yahoo! Senior Director of Search states that "…What changed with Yahoo's ranking algorithms is that while we still index the meta keyword tag, the ranking importance given to meta keyword tags receives the lowest ranking signal in our system … it will actually have less effect than introducing those same words in the body of the document, or any other section."<ref name="gotitwrong"/> In Sept 2012, Google<ref>{{Cite news|url=http://googlenewsblog.blogspot.in/2012/09/a-newly-hatched-way-to-tag-your-news.html|title=A newly hatched way to tag your news articles|work=Google News Blog|access-date=2018-10-15|language=en-US}}</ref> announced that they will consider Keyword Meta tag for news publishers. [[Google]] said that this may help worthy content to get noticed.  The syntax of the news meta keyword has subtle difference from custom keyword meta tag; it is denoted by "news_keywords", while the custom keyword meta tag is denoted by "keywords". Google News no longer takes into account keywords announced by news_keywords.<ref>[https://support.google.com/news/publisher-center/thread/1416264?hl=en "Meta news keywords still works ?"], ''Google Publisher Center Community'', retrieved March 6, 2020</ref>