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=== Professional boxing during 1960s{{ndash}}1970s === The first home pay-per-view [[cable television]] broadcast was the [[Floyd Patterson]] vs. [[Ingemar Johansson]] rematch in 1960, when 25,000 [[TelePrompTer Corporation|TelePrompTer]] subscribers mailed $2 to watch Patterson regain the heavyweight title.<ref name="brooks">{{cite book|last=Brooks|first=Ken|title=Ingemar Johansson: Swedish Heavyweight Boxing Champion|date=2016|publisher=[[McFarland & Company|McFarland]]|isbn=9781476620237|page=150|url=https://books.google.com/books?id=uGQuCwAAQBAJ&pg=PA150}}</ref> The third Patterson{{ndash}}Johansson match in 1961 was later viewed by 100,000 paid cable subscribers.<ref name="lake">{{cite news|title=Floyd Favored 18-5 to Send Swede Home with Lumpy Head|url=https://www.newspapers.com/newspage/21287459/|work=[[Daily Inter Lake]]|date=March 13, 1961|page=5}}</ref> Muhammad Ali had several fights on early pay-per-view home television, including [[Cassius Clay vs. Doug Jones]] in 1963,<ref name="Traverse City Record-Eagle">{{cite news|title=Clay-Jones Fight First Garden Sellout in 13 Yrs|url=https://www.newspapers.com/newspage/54847931/|work=[[Traverse City Record-Eagle]]|date=March 13, 1963}}</ref> and [[Sonny Liston vs. Cassius Clay]]<ref name="broadcasting"/> which drew 250,000 buys on cable television in 1964.<ref name="Ezra83"/> Professional boxing was largely introduced to pay-per-view cable television with the "[[Thrilla in Manila]]" fight between [[Muhammad Ali]] and [[Joe Frazier]] in September 1975. The fight sold 500,000 pay-per-view buys on HBO.<ref name="Smith"/> There was also another major title fight aired on pay-per-view in 1980, when [[Roberto Durán]] defeated [[Sugar Ray Leonard]]. Cable companies offered the match for $10, and about 155,000 customers paid to watch the fight.<ref name="askmen">{{cite web|author=Steve Seepersaud |url=http://ca.askmen.com/sports/business_60/99_sports_business.html |archive-url=https://web.archive.org/web/20070310081737/http://ca.askmen.com/sports/business_60/99_sports_business.html |url-status=dead |archive-date=2007-03-10 |title=Money in Boxing: The Pay-Per-View Craze |publisher=Ca.askmen.com |access-date=2011-11-03}}</ref><ref>{{cite web|author=Steve Seepersaud |url=https://www.youtube.com/user/93599Productions |title=Money in Boxing: The Pay-Per-View Craze |publisher=Ca.askmen.com |access-date=2011-11-03}}</ref>
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