Editing Per mille (section)

===Cost per mille===
====Sales and marketing====
{{Main|Cost per mille}}
[[Cost per mille]] (CPM), the price of 1000 units, may be used for views of banner and display advertising, and for emails delivered by [[Email service provider (marketing)|email service providers]].

====Insurance====
In UK insurance usage, the cost per mille is the rate per £1000 of insured value.<ref>{{cite dictionary |title=A Dictionary of Finance and Banking |edition=4 |editor1=Jonathan Law |editor2=John Smullen |entry=Per mille |entry-url=https://www.oxfordreference.com/display/10.1093/oi/authority.20110803100318315}}</ref> In India, the premium per mille is the rate expressed as thousandths of the sum assured.<ref>{{cite web |title=Avoidable loss due to imprudent underwriting of Group Personal Accident Policy  |url=https://cag.gov.in/uploads/download_audit_report/2019/Chapter_3_Ministry_of_Finance_of_Report_No_13_of_2019_Compliance_Audit_Observations_Union_Government_Commercial.pdf |publisher=Comptroller and Auditor General of India |date=March 2019}}</ref>