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Revell
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====Gowland and Highway Pioneers==== About 1950, Revell reproduced Maxwell and Ford Model T assembled toys originally designed by the Gowland Brothers in England, a company producing toys since 1932.<ref name="gowland&gowland">{{cite web |title = Gowland & Gowland |date = January 10, 2007 |work = Scale Auto Magazine |url = http://cs.scaleautomag.com/SCACS/forums/t/46433.aspx }}</ref> According to noted collector Cecil Gibson,<ref>{{cite book |last = Gibson |first = Cecil |year = 1971 |title = Model Veteran and Vintage Cars |series = Studio Book |location = New York |publisher = Viking Press |page = 12 |id = SBN 670-48251-X }}</ref> these did not sell well in England, but Revell had much better luck with the series in the U.S. The Revell box said, "By John Gowland—creator of Champ and Chu Chu".<ref name="funding"/> The 1911 Maxwell and 1910 Model T were about 1:16 scale and called "Action Pull Toys", which consisted of a wound thin metal cord with a plastic handle. The cord was attached through the front of the car to the rear axle. The car's body was hinged, so when the plastic handle was pulled, the car bounced on the floor – with the driver bobbing up and down. The box advertised that these were "Made in Hollywood" and were called Revell "Play Planned" toys. [[File:South-Goodwin.jpg|thumb|A young boy paints a Revell model of the [[Goodwin Sands|South Goodwin]] [[Lightvessel|Lightship]].]] A couple of years later, these toys were scaled down and modeled as 3/8" to a foot scale (four to five inches) and called "Highway Pioneers Quick Construction" kits—most without the rather cartoonish figures and without the mechanical "action".<ref name="gowland&gowland"/> These new 1:32 toys met with great success and sold much better than the larger Maxwell, even though it was made famous by [[Jack Benny]]'s radio show, circa 1943. The original larger cars were discontinued and Revell focused on the newer kits, with the Gowland hot air balloon logo still shown on the green, yellow, orange or blue boxes.<ref name="funding"/> Box information shows models were offered in at least four series, not including the Maxwell and four other Highway Pioneers released in UK (from the Hudson Miniature molds). Series one consisted of a 1900 Packard, 1903 Ford Model A, 1910 Ford Model T roadster, 1909 Stanley Steamer, and a 1903 Cadillac. Series two was 1914 Stutz Bearcat, 1915 Ford Model T Sedan, 1908 Buick Rumble, 1910 Studebaker, and a 1910 Cadillac (later the Olds delivery was substituted). Series three was the 1904 Oldsmobile (later the 1910 Cadillac was substituted), 1904 Rambler, 1907 Sears, 1910 Pierce Arrow, and a 1911 Rolls-Royce.<ref name="gowland&gowland"/> Series Four included a 1915 Fiat, 1907 Renault, an MGTD, Jaguar 120 and 4,1 L Ferrari. Revell also offered gift sets of the five car series, and a "Collector's Kit" set with ten individually wrapped kits of the Highway Pioneer models in one box. [[File:Diorama based on Bismark Battleship scale kit from Revell.webp|thumb|Diorama based on Bismark Battleship scale kit from Revell]] Models in the "Highway Pioneers" series were commonly retooled and later offered by a number of other companies including Premier, Lincoln International, J & L Randall Ltd ("Merit" brand), Lodela (licensed in Mexico) Crush, and Minicraft. Eventually the original Highway Pioneers tools were acquired by British model train manufacturer Dapol Ltd. The models are currently out of production and reportedly the tooling is located in Wales, headquarters of Dapol, along with redundant tools from Airfix, Kitmaster and Tri-ang Model Land. Some of these copies and knock-offs appeared very early and at the same time Revell was making them. Revell acquire five non-Gowland designs, like the 1911 Maxwell offered by Hudson Miniatures of Scranton, Pennsylvania, appeared in 1952 under the "Lil' Old Timers" name. The Hudson Miniatures kits usually were manufactured with a small brochure giving historical facts on each vehicle. One preserved example sold around 1953 in Strouss-Hirshbergs for 69 cents; the box advertised the model as a "Quickie-Kit". Revell, GB added these to the Highway Pioneer offerings in similar packaging to other US offering at that time. These five were later marketed by Heller as Cadet series and eventually were adapted with new tires in Germany. Ultimately two of the five and Gowland Rolls-Royce were marketed by SMER.
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