Editing Robb Stark (section)

=== Development, overview and reception===
James Poniewozik of ''Time'' describes Robb as less eager to seek retaliation than his father Eddard but as more pragmatic.<ref name="TimeAGC">{{Cite news |url=https://entertainment.time.com/2011/05/23/game-of-thrones-watch-talk-to-the-hand/ |title=Game of Thrones Watch: Talk to the Hand |magazine=[[Time (magazine)|TIME]] |first=James |last=Poniewozik |access-date=February 7, 2016 |date=May 23, 2011}}</ref><ref name="TimeTPE" />  Poniewozik's overview of the television version of Robb focuses on his role as a foil for Eddard:

<blockquote>Robb has risen to take his father's place, as a lord of Winterfell and as a focal character in the show. We never saw what kind of warrior Ned was in the field, but in King's Landing, he fought a straight-ahead battle, telegraphing his moves, and died for it. Robb, seeing the Lannisters' numbers, shows himself capable of feints and deceptions&mdash;albeit at the cost of 2,000 men and the guilt of having sent them on a suicide mission.<ref name="TimeBaelor">{{Cite news |url=https://entertainment.time.com/2011/06/13/game-of-thrones-watch-its-all-in-the-execution-2/ |title=Game of Thrones Watch: The Unkindest Cut |magazine=[[Time (magazine)|TIME]] |first=James |last=Poniewozik |access-date=February 7, 2016 |date=June 13, 2011}}</ref></blockquote>

In the third novel, ''A Storm of Swords'', Robb is assassinated in an event called the Red Wedding, which was inspired by the [[Black Dinner]] and [[Glencoe Massacre]] from [[History of Scotland|Scottish history]].<ref name="EWRed" /> George Martin has said that he decided to kill Robb Stark because he wished to keep the story difficult to predict: "I killed Ned because everybody thinks he's the hero ... The next predictable thing is to think his eldest son is going to rise up and avenge his father. And everybody is going to expect that. So immediately [killing Robb] became the next thing I had to do."<ref name="EWRed">{{cite news |url=http://insidetv.ew.com/2013/06/02/game-of-thrones-author-george-r-r-martin-why-he-wrote-the-red-wedding/ |title='Game of Thrones' author George R.R. Martin: Why he wrote The Red Wedding |magazine=[[Entertainment Weekly]] |date=June 2, 2013 |last=Hibberd |first=James |access-date=February 7, 2016 |publisher=[[Meredith Corporation]]}}</ref>

In their 2015 book, ''Game of Thrones and Business'', Tim Phillips and Rebecca Claire agree: 
{{blockquote|But the Internet-crashing shock wasn't fundamentally about death.  There's loads of that on TV.  What really made this stand out was that it broke the rules &ndash; the story just wasn't supposed to go this way.  We'd invested in the revenge story of Robb Stark and his family who, in Hollywood narrative terms, should clearly win the war against the Lannisters because that's the way things are done in fairy stories.<ref name=GoTiB>{{cite book |last1=Phillips |first1=Tim |last2=Clare |first2=Rebecca |title=Game of Thrones and Business: Strategy, morality and leadership lessons from the world's most talked about TV show |publisher=Infinite Ideas |date=12 April 2015 |page=34 |url=https://books.google.com/books?id=-ssYBwAAQBAJ&q=%22robb+stark%22&pg=PA34 |isbn=978-1909652934}}</ref>}}

Richard Madden has received positive reviews for his role as Robb Stark in the TV series.<ref>{{cite magazine |url=http://www.ew.com/article/2013/06/02/robb-stark-wedding |title=Robb Stark shocker: 'Game of Thrones' actor talks heart-breaking twist |magazine=[[Entertainment Weekly]] |first=James |last=Hibberd |date=2 June 2013 |access-date=15 April 2019 |publisher=[[Meredith Corporation]]}}</ref>