Editing WPIX (section)

===WB affiliation (1995–2006)===
[[Image:WB11 95.png|135px|thumb|WPIX's original "WB 11" logo, used from 1995 to 1999. The box with "THE" was removed in a variant used from 1999 to 2006.]]
On November 2, 1993, the [[Warner Bros. Television]] division of [[WarnerMedia|Time Warner]] and the Tribune Company announced the formation of [[The WB Television Network]].<ref>{{cite news |last1=Kolbert |first1=Elizabeth |title=THE MEDIA BUSINESS; Warner Bros. Enters Race For Network |url=https://www.nytimes.com/1993/11/03/business/the-media-business-warner-bros-enters-race-for-network.html |access-date=March 5, 2023 |newspaper=The New York Times |date=November 3, 1993 |location=Section D |page=1}}</ref> Due to the company's ownership interest in the network (initially a 12.5% stake, before expanding to 22%), Tribune signed the majority of its independent stations to serve as The WB's charter affiliates, resulting in WPIX becoming a network affiliate for the first time upon its January 11, 1995, debut.<ref>{{cite news |last1=Carter |first1=Bill |title=THE MEDIA BUSINESS; 2 Would-Be Networks Get Set for Prime Time |url=https://www.nytimes.com/1995/01/09/business/the-media-business-2-would-be-networks-get-set-for-prime-time.html |access-date=March 5, 2023 |newspaper=The New York Times |date=January 9, 1995 |location=Section D |page=6}}</ref>

The station was verbally branded as "The WB, Channel 11" (simply adding The WB name to the "Channel 11" branding in use since 1986), until it was simplified to "The WB 11" in 1997, and further to "WB11" in 2000. Initially, WPIX's programming remained unchanged, as The WB had broadcast only prime time shows on Wednesday nights at its launch. As with other WB-affiliated stations during the network's first four years, WPIX ran feature films and select first-run scripted series prior to its 10&nbsp;p.m. newscast on nights when The WB did not offer network programming.

WB network and syndicated daytime programs (such as ''[[Maury (talk show)|Maury]]'' and ''[[The Jerry Springer Show|Jerry Springer]]'') became more prominent on channel 11's schedule starting in 1996 at the expense of most of its local-interest programming outside of news. By September 1999, when The WB completed its prime time expansion and the network began running its programming Sunday through Friday nights, movies were limited to Saturday evenings and weekend afternoons.

====September 11 attacks====
[[Image:Wpix-911.jpg|thumb|200px|right|Screencap of the frozen WPIX image from September 11, 2001]]
On September 11, 2001, the transmitter facilities of WPIX, and several other New York City area television and radio stations were destroyed when two hijacked airplanes crashed into the World Trade Center; both of the complex's main towers collapsed due to fires caused by the impact. WPIX lead engineer Steven A. Jacobson<ref>[https://pix11.com/2015/09/11/remembering-steve-jacobson-pix11-news-engineer-killed-on-sept-11/ Remembering Steve Jacobson, PIX11 News engineer killed on Sept. 11] ''pix11.com'' September 11, 2015. Retrieved August 9, 2018</ref> was among those who were killed in the terrorist attack.<ref>[https://www.americanradiohistory.com/Archive-BC/BC-2002/BC-2002-09-09.pdf#page=28 They loved broadcasting: engineers who died on 9/11 were dedicated to keeping their stations on the air], ''Broadcasting & Cable'', September 9, 2002, pp.30. Retrieved August 9, 2018.</ref> WPIX's satellite feed froze on the last video frame received from the WTC mast, a replay of the North Tower burning and the start of the impact of the South Tower; the image remained on-screen for much of the day until WPIX was able to set up alternate transmission facilities (the [[microwave relay]] for WPIX's satellite feed was also located at the World Trade Center). WPIX also broadcast on W64AA in the interim.<ref>[https://www.americanradiohistory.com/Archive-BC/BC-2001/BC-2001-09-17.pdf#page=20 After the collapse, stations struggle], ''Broadcasting & Cable'', September 17, 2001, pp. 20-22. Retrieved August 9, 2015.</ref> Since then, WPIX has transmitted its signal from the [[Empire State Building]].<ref>[https://web.archive.org/web/20150924043911/http://www.highbeam.com/doc/1G1-102655199.html Television stations sign leases at Empire State Building], ''[[Real Estate Weekly]]'', May 21, 2003.</ref>

The station's coverage of the September 11, 2001, terrorist attack was notable in that WPIX's helicopter was the last to land following an FAA directive that grounded all aircraft. WPIX was given special permission to continue airing aerial video from its helicopter after the collapse of the World Trade Center, though that permission wasn't conditioned on WPIX distributing the footage as a [[Press pool|pool camera]]. Footage from WPIX's helicopter was one of many videos used by the NIST in its investigation into the collapse of the World Trade Center complex.<ref>Archived at [https://ghostarchive.org/varchive/youtube/20211211/QmiROP2mFkA Ghostarchive]{{cbignore}} and the [https://web.archive.org/web/20180902201257/https://www.youtube.com/watch?v=QmiROP2mFkA Wayback Machine]{{cbignore}}: {{Citation|title=WTC 9/11 Footage by WPIX-TV Helicopter "Air11" -- Part 2 of 2 (Enhanced Video/Audio & Doubled FPS)| date=August 28, 2018 |url=https://www.youtube.com/watch?v=QmiROP2mFkA|language=en|access-date=April 19, 2020}}{{cbignore}}</ref>