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Agenda-setting theory
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====Hierarchy of effects theory==== Coleman and Wu (2009) emphasized the similarities between the hierarchy of effects theory and agenda-setting theory, and how the latter can be used to analyze the former.<ref name="Coleman-2009">{{cite journal |last1=Wu |first1=H. Denis |last2=Coleman |first2=Renita |title=Advancing Agenda-Setting Theory: The Comparative Strength and New Contingent Conditions of the Two Levels of Agenda-Setting Effects |journal=Journalism & Mass Communication Quarterly |date=December 2009 |volume=86 |issue=4 |pages=775β789 |doi=10.1177/107769900908600404 }}</ref> The hierarchy of effects theory has three components: knowledge, attitude, and behavior, also known as "learn, feel, do."<ref name="Coleman-2009" /> The first level of agenda-setting, such as a policy issue gaining public attention, corresponds to the "knowledge" component of the hierarchy of effects theory.<ref name="Coleman-2009" /> The second level of agenda-setting, such as how the public views or feels about a policy issue, corresponds to the "attitude" component. Coleman and Wu's study is not so much focused on the order of these components, but instead on which component, knowledge (level one) and attitude (level two), has a greater effect on public behavior.<ref name="Coleman-2009" />
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