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Product placement
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==Viewer response== In April 2009, fans of the television series ''[[Chuck (TV series)|Chuck]]'' responded to a placement by [[Subway (restaurant)|Subway]] restaurants with a [[grassroots]] effort to save the show from cancellation.<ref>{{cite web | last=York | first=Emily Bryson | title=Subway Caught Up in Fan Effort to Save NBC Series 'Chuck' | url=http://adage.com/madisonandvine/article?article_id=136301 | date=April 27, 2009 | work=[[Advertising Age]] | access-date=2009-04-30 | archive-url=https://web.archive.org/web/20090502194513/http://adage.com/madisonandvine/article?article_id=136301 | archive-date=May 2, 2009 | url-status=live | df=mdy-all }}</ref> The movement gained support from cast and crew, with series star [[Zachary Levi]] leading hundreds of fans to a Subway restaurant in [[Birmingham]], [[United Kingdom]].<ref name="cnn-2009apr30">{{Cite news | last=France | first=Lisa Respers | title='Save Chuck' Latest in Campaigns To Rescue Favorite Shows | url=http://edition.cnn.com/2009/SHOWBIZ/TV/04/30/save.chuck.show/ | date=April 30, 2009 | work=[[CNN]] | access-date=April 30, 2009 | archive-url=https://web.archive.org/web/20090505135955/http://edition.cnn.com/2009/SHOWBIZ/TV/04/30/save.chuck.show/ | archive-date=May 5, 2009 | url-status=live | df=mdy-all }}</ref>
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