Editing ABC Weekend TV (section)

====ATV====
The London weekend contractor had launched under the name "Associated Broadcasting Company" (ABC), but ABPC wanted to use the ABC brand for its own service, to match its existing [[ABC Cinemas]] brand, so it took legal action against the Associated Broadcasting Company who subsequently agreed to rename as [[Associated Television]] (ATV) after broadcasting for three weeks as "ABC".<ref>{{cite web |last1=Elen |first1=Richard G |title=ATV |url=http://www.screenonline.org.uk/tv/id/459509/index.html |website=BFI Screenonline |publisher=British Film Institute |access-date=13 June 2022}}</ref> This allowed ABPC to launch its own station as "ABC".